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Digital Marketing Manager (Thai Market)

Role overview

Qualifications

  • Thai: Native/Fluent
  • English: Professional working proficiency
  • Mandarin: Professional working proficiency
  • Minimum 3-5 years of experience in the 'Gray Market' industry

Responsibilities

  • Deep-dive into Thai iGaming trends, competitor movements, and player behavior
  • Proactively hunt for and manage new acquisition channels
  • Work closely with the Head of Marketing at HQ to align local tactics with global brand standards

Key facts

Other skills

  • Communication
  • Collaboration

About the company

UpGrowth | 极速上升 logo

UpGrowth | 极速上升

Company details

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Job description

JOB RESPONSIBILITIES:

  1. Market Strategy & Insights: Deep-dive into Thai iGaming trends, competitor movements, and player behavior to refine our localized approach.

  2. Performance Acquisition: Proactively hunt for and manage new acquisition channels.

  3. HQ Collaboration: Work closely with the Head of Marketing at HQ to align local tactics with global brand standards, ensuring seamless communication of data and results.

JOB REQUIREMENTS:

  1. Language Proficiency: * Thai: Native/Fluent (Essential for copywriting and cultural nuance).

  2. English and Mandarin: Professional working proficiency (For HQ reporting).

  3. "Gray Market" Expertise: Minimum 3-5 years of experience in the "Gray Market" industry specifically targeting the Thai market.

  4. Experience in Grey area, igaming, dating apps or crypto industry is welcome

  5. Thai Chinese will be great, can speak mandarin & Cantonese will be great.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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