Our client is in search of a consultant that has experience in DIGITAL MARKETING MANAGER / LEAD GENERATION MANAGER and running ads on different social media platforms
Facebook
Instagram
Linkedin
TikTok
The successful candidate will work with all aspects of digital marketing including advertising, conversion optimization, inbound content generation, influencer outreach and engagement, social media, online reputation management, web and social copywriting, events, and administrative duties to help boost online traffic, social influence, sales and online
DUTIES:
Develop industry leading digital strategies to achieve the goals and objectives of building online awareness, increasing website and foot traffic, and increasing online sales and service leads
Increase website lead generation through organic and paid online marketing activities
Continuously monitor and optimize online campaigns to increase conversion ratios
Curate content to help promote the dealership, brands, products and promotions to drive website traffic
Utilize Search Engine Optimization tactics to increase exposure and improve organic search results
Build a network of online publishers and influencers to help promote dealership activities
Execute social media advertising activities
Execute online advertising activities
Manage social media content and platforms for Facebook, Instagram, Linkedin
Handle all comments, messages, and leads sent through social platforms
Develop social media presence for all dealers through the use of copywriting, images, videos, etc.
Manage social media for events and sponsorships
Various tasks and administrative duties related to all fields of digital marketing
REQUIREMENTS
Strong knowledge in all aspects of the digital media landscape including, strategy, lead generation, advertising, inbound/outbound marketing, tracking, analytics, and reporting
Critical thinking, strong decision making, ability to organize and coordinate multiple projects
Creative writing skills for web and social media
Excellent interpersonal and time management skills
Strong communication skills both oral and written
Comfortable working both independently and in a team-oriented, collaborative environment is essential