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Digital Marketing Specialist - Work from HOME

Role overview

Qualifications

  • Strong knowledge in all aspects of the digital media landscape including strategy, lead generation, advertising, inbound/outbound marketing, tracking, analytics, and reporting
  • Critical thinking, strong decision making, ability to organize and coordinate multiple projects
  • Creative writing skills for web and social media
  • Excellent interpersonal and time management skills; strong oral and written communication

Responsibilities

  • Develop industry-leading digital strategies to build online awareness, increase website and foot traffic, and grow online sales and service leads
  • Increase website lead generation through organic and paid online marketing activities and continuously monitor/optimize campaigns to improve conversion ratios
  • Manage social media content and platforms (Facebook, Instagram, LinkedIn), handle comments/messages/leads, and develop social media presence for dealers and events
  • Utilize SEO, content generation, influencer outreach, and online advertising; build a network of online publishers and influencers to promote dealership activities

About the company

Easy Outsource logo

Easy Outsource

Outsourcing & Offshoring

As a business owner, there comes a time when you’re faced with a chicken or egg situation.Your business is growing fast, so your need for talent is increasing. But finding, training, and managing new people requires time.Time you don’t have, because you’re busy with the onslaught of new work.So you try to hire more but your team can’t find people you need fast enough.Worst of all… you’ve tried delegating & even outsourcing before and it didn’t work. It’s hard to find people to mesh with your team, and it’s even harder to manage them remotely.As an outsourcing company, our goal isn’t just to find you workers. We’ll find you that perfect match.Because unlike other outsourcing companies, Recruitment is in our DNA. With a combined 47 years of experience recruiting for finance, tech, marketing, SaaS, & the healthcare sector, EasyOutsource partners with fast-growing companies to provide diverse, & top-notch talent not just in North America but worldwide.Our easy Triple-C formula of Caliber talent, Client-focused approach, & Cost-effective service solves the hassle of finding talented remote workers.So if you want to> Hire at scale, while keeping costs low> Find specialized skills too expensive in your area> Stay innovative with a diverse team> Find remote workers sans the challenges of managing themApply for a consultation with one of our talent experts:https://www.easy-outsource.com/Let’s see if we’re a good fit. We’ll ask questions about your business — your goals, challenges, & hiring requirements.Our experts will explain our criteria in matching offshore talent with different businesses, & answer questions you may have. The goal is to understand your goals and management style to see if we can collaborate.After that, they’ll go back to our team with your requested talent profile so we can start sourcing a candidate.If you’re ready for new team members at half the cost (& headaches), let’s talk https://www.easy-outsource.com/

Company details

Company typeStartup
IndustryOutsourcing & Offshoring
Company size11 - 50

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Job description

This is a remote position.

Our client is in search of a consultant that has experience in DIGITAL MARKETING MANAGER / LEAD GENERATION MANAGER and running ads on different social media platforms

  • Facebook
  • Instagram
  • Linkedin
  • TikTok

The successful candidate will work with all aspects of digital marketing including advertising, conversion optimization, inbound content generation, influencer outreach and engagement, social media, online reputation management, web and social copywriting, events, and administrative duties to help boost online traffic, social influence, sales and online

DUTIES:
  • Develop industry leading digital strategies to achieve the goals and objectives of building online awareness, increasing website and foot traffic, and increasing online sales and service leads
  • Increase website lead generation through organic and paid online marketing activities
  • Continuously monitor and optimize online campaigns to increase conversion ratios
  • Curate content to help promote the dealership, brands, products and promotions to drive website traffic
  • Utilize Search Engine Optimization tactics to increase exposure and improve organic search results
  • Build a network of online publishers and influencers to help promote dealership activities
  • Execute social media advertising activities
  • Execute online advertising activities
  • Manage social media content and platforms for Facebook, Instagram, Linkedin
  • Handle all comments, messages, and leads sent through social platforms
  • Develop social media presence for all dealers through the use of copywriting, images, videos, etc.
  • Manage social media for events and sponsorships
  • Various tasks and administrative duties related to all fields of digital marketing

REQUIREMENTS

  • Strong knowledge in all aspects of the digital media landscape including, strategy, lead generation, advertising, inbound/outbound marketing, tracking, analytics, and reporting
  • Critical thinking, strong decision making, ability to organize and coordinate multiple projects
  • Creative writing skills for web and social media
  • Excellent interpersonal and time management skills
  • Strong communication skills both oral and written
  • Comfortable working both independently and in a team-oriented, collaborative environment is essential
  • Basic photo editing for web and social media


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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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