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Sr. Director, Corporate Marketing & Communications

Role overview

Qualifications

  • Bachelor’s degree in Marketing, Communications, Business, or related field required
  • 12+ years of progressive B2B marketing experience
  • 5+ years leading teams, managers, or matrixed organizations
  • Experience in data center, cloud, managed services, telecommunications, digital infrastructure, or enterprise technology required

Responsibilities

  • Define and execute corporate marketing strategy aligned to company growth objectives
  • Own brand strategy, corporate messaging, communications, PR, social media thought leadership and content strategy
  • Establish governance, frameworks, processes, and standards used across the marketing organization
  • Partner with Sales, Product, Operations, Real Estate, HR, Finance, and Executive Leadership on strategic initiatives

Key facts

Other skills

  • Communication
  • Team Leadership
  • Decision Making
  • Problem Solving
  • Leadership
  • Collaboration

About the company

Flexential logo

Flexential

IT Infrastructure & Managed Services

Flexential empowers the IT journey of the nation’s most complex businesses by offering tailored hybrid IT solutions delivered via the FlexAnywhere™ platform of integrated colocation, cloud, connectivity, data protection, managed and professional services, with three million square feet of data center space in 19 highly connected markets. Our FlexAnywhere™ Solutions allow customers to solve their most complex hybrid IT infrastructure requirements, such as reliability and performance, agility and scalability, and interconnection, seamlessly connecting applications and users.

Company details

Company typeSME
IndustryIT Infrastructure & Managed Services
Company size501 - 1000

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Job description

The Sr. Director, Corporate Marketing & Communications is a senior functional leader responsible for defining and executing Flexential's corporate marketing strategy to accelerate growth, strengthen market leadership, increase brand awareness, support revenue objectives, and enhance corporate reputation. Reporting to the Head of Marketing, the role owns strategy, governance, performance, and continuous improvement across corporate marketing disciplines and serves as a key advisor to executive leadership. 

This role defines functional strategy, establishes standards used across the organization, and leads high-impact initiatives that influence business-unit performance. The position balances long-term strategic planning with near-term execution and operates with considerable autonomy in complex business environments. 

Decision-Making Authority 

  • Defines functional strategy, prioritizes investments, establishes operating frameworks and marketing standards, allocates resources within approved budgets, and leads cross-functional programs
  • Escalates enterprise strategy, major financial commitments, M&A-related decisions, and significant legal or reputational risks

Scope and Impact 

  • Accountable for department and business-unit results
  • Decisions influence growth, pipeline development, market perception, competitive positioning, and executive communications
  • Operates primarily within a 1–3 year planning horizon 

Key Responsibilities 

  • Define and execute corporate marketing strategy aligned to company growth objectives
  • Own brand strategy, corporate messaging, communications, PR, social media thought leadership and content strategy
  • Establish governance, frameworks, processes, and standards used across the marketing organization
  • Partner with Sales, Product, Operations, Real Estate, HR, Finance, and Executive Leadership on strategic initiatives
  • Drive marketing investment decisions tied to pipeline, revenue, awareness, and market share goals
  • Lead reputation management and executive communications initiatives
  • Build and develop a high-performing corporate marketing organization 

Required Qualifications 

  • Bachelor’s degree in Marketing, Communications, Business, or related field required
  • 12+ years of progressive B2B marketing experience
  • 5+ years leading teams, managers, or matrixed organizations
  • Experience in data center, cloud, managed services, telecommunications, digital infrastructure, or enterprise technology required
  • Demonstrated success leading brand, communications, social media, and growth-oriented marketing programs 

Span of Control & Organizational Scope 

  • Leads a major corporate marketing function spanning multiple marketing disciplines
  • Provides leadership for managers, senior professionals, agencies, and matrixed teams
  • Influences decisions across the business and executive leadership
  • Manages significant marketing budgets, vendor relationships, technology investments, and strategic programs
  • Establishes frameworks and standards adopted across the organization
  • Accountable for business-unit outcomes including brand equity, pipeline contribution, market positioning, and corporate reputation 

Success Measures 

  • Achievement of strategic marketing objectives
  • Pipeline and revenue contribution
  • Brand awareness and market positioning
  • Corporate share of voice
  • People leadership and talent development
  • Marketing investment effectiveness and ROI
  • Innovation and continuous improvement 

 

Base Pay Range: The annual salary range offered for this position is estimated to be $200,000 - $225,000. However, the actual pay range depends on each candidate’s experience, location, and qualifications. 

Variable Pay: Discretionary annual bonus, based on personal and company performance.

Hiring Location: Our preference is to hire candidates based in or near Collegeville, PA, Denver, CO, or Atlanta, GA, where our teams are located. However, we remain open to remote candidates whose experience and qualifications are an exceptional match for the role.

 

At Flexential, we value diversity and believe that different perspectives and unique skills make us stronger as a team. While we've outlined the qualities and skills we are looking for in this job posting, we understand that there may be attributes and abilities that aren't explicitly listed but could be a perfect fit for our team. We want to emphasize that you shouldn't hesitate to apply if you don't meet every requirement. We're enthusiastic about assembling a diverse team of individuals who bring various talents to the table. Your unique perspective and abilities may be just what we need to drive innovation and success. If you believe you have what it takes to thrive in our environment, we encourage you to apply.

 

Benefits of working at Flexential

•    Medical, Telehealth, Dental and Vision  
•    401(k)  
•    Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA)  
•    Life and AD&D  
•    Short Term and Long-Term disability  
•    Flex Paid Time Off (PTO)  
•    Leave of Absence  
•    Employee Assistance Program  
•    Wellness Program  
•    Rewards and Recognition Program  

Benefits are subject to change at the Company's discretion.  

Work Location Eligibility

At this time, we are only able to employ individuals who reside and perform work in states where the company is authorized to do business and maintain employment registrations. We are currently unable to consider applicants who reside or will perform work in the following states: Arkansas, Alaska, Alabama, Delaware, Hawaii, Iowa, Kansas, Louisiana, Maine, Maryland, North Dakota, Rhode Island, South Dakota, Wisconsin, Wyoming, Washington DC. 

Applicants must be legally authorized to work in the United States and must reside in a state where the company maintains employment eligibility at the time of hire and throughout their employment. State eligibility may be subject to change based on business needs and regulatory requirements.

Flexential participates in the E-Verify program. Please click here for more information. 

EEOC Statement: Flexential is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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