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Social Media Specialist

Role overview

Qualifications

  • Bachelor’s degree or equivalent experience in Marketing, Communications, or related field
  • +4 years of professional social media experience, in a company or agency setting
  • Healthcare industry marketing experience preferred
  • Extensive familiarity and understanding of Khoros or equivalent enterprise-wide social media management tools

Responsibilities

  • Collaborates on the implementation and maintenance of the Corporation's social media strategy
  • Manages enterprise social media operations including content publishing and channel maintenance
  • Assists in the development and implementation of social media best practices
  • Analyzes social media trends with analytics tools and reports findings to management

Key facts

Other skills

  • Collaboration
  • Communication

About the company

Centene Corporation logo

Centene Corporation

Health Insurance (Payers)

Centene Corporation provides high-quality healthcare services to members in all 50 states. Since its founding in 1984, Centene has worked to transform the health of communities, one person at a time. Centene is the largest Medicaid managed care organization in the country and provides a portfolio of services to government sponsored healthcare programs. Centene believes that healthcare is best delivered locally. Our local health plans offer a range of health insurance solutions with a focus on providing accessible care to uninsured and under-insured individuals. Many receive benefits provided under Medicaid, including the State Children's Health Insurance Program (CHIP), as well as Aged, Blind or Disabled (ABD), Foster Care and Long Term Care (LTC), in addition to other state-sponsored/hybrid programs, and Medicare (Special Needs Plans). Centene also contracts with other healthcare and commercial organizations to provide specialty services including behavioral health management, care management software, dental benefits management, in-home health services, life and health management, managed vision, pharmacy benefits management, specialty pharmacy and telehealth services. Centene’s hiring practices reflect the composition of the members and communities we serve, allowing us to deliver quality, culturally sensitive healthcare to millions of members. Centene employees help change the world of healthcare and transform our communities. To learn more about career opportunities with Centene, visit: https://jobs.centene.com/

Company details

Company typeXLarge
IndustryHealth Insurance (Payers)
Company size10001

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Job description

You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.
 

Position Purpose: Collaborates & assists on the implementation and maintenance of the Corporation's social media strategy, including online platform management and administration. This role works closely with the social media managers to manage the planning and implementation of the daily, weekly, and monthly social media components that contribute to the overall communications department mission while maintaining a positive image for the company and subsidiaries.

  • Manages enterprise social media operations, including intake, content publishing, channel maintenance, asset management, and cross-functional coordination to ensure efficient execution across platforms and stakeholders.
  • Assists with the establishment, maintenance and reviews Centene social media accounts to enhance the Corporation’s interaction with the public and government.
  • Monitors all Centene social media channels in real time and escalate concerns.
  • Assists in the development and implementation of social media best practices for the enterprise that support the company’s strategic objectives.
  • Analyzes social media trends with analytics tools and reports findings to management.
  • Researches social media trends and best practices to identify opportunities to enhance social media interaction with Centene's accounts.
  • Maintains documentation for enterprise social media tools and best practices.
  • Develops content for posting on designated social media outlets, working with internal and external stakeholders to identify and develop messaging and visuals for select topics.
  • Responsible for coordinating reviews of content by SMEs, leaders, and others as needed.
  • Manages posting of content developed on Centene's social channels as well as tagging to facilitate metrics gathering on content types and topics.
  • Executes Reporting and Analytics (CNC/ELT/Competitive) in coordination with the social managers.
  • Collaborator in the execution of community management and response protocols.
  • Assesses State Health Plan Social content and assesses for engagement, amplification, and curation with the guidance of the social managers.

Education/Experience: Bachelor’s degree or equivalent experience in Marketing, Communications, or related field. +4 years of professional social media experience, in a company or agency setting. Healthcare industry marketing experience preferred.

Extensive familiarity and understanding of Khoros or equivalent enterprise-wide social media management tools and social media platforms.

This position is 100% remote within the United States.

Pay Range: $56,200.00 - $101,000.00 per year

Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules.  Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status.  Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.

Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.


Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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