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Business Development Manager (South East Asia)

Role overview

Summary

This role focuses on acquiring new advertisers in Malaysia for AdTech Holding's Advertisers Department. You will engage with prospects, demonstrate ad formats, and collaborate with various teams to ensure smooth onboarding. The position requires a strong understanding of the local market and advertising trends.

Qualifications

  • 2 to 4 years in BD / Sales at an ad network, affiliate network, DSP/SSP or digital advertising company.
  • Languages: Chinese (Mandarin), native or fluent (C1+), and English B2+.
  • Hunter mindset with experience in outbound outreach and negotiating commercial terms.
  • Strong grasp of CR, CTR, CPA, CPM, CPC, ROI, eCPM, plus Excel/Google Sheets and BI dashboards.
  • Preferred: Good understanding of the Malaysian market and local business culture.

Responsibilities

  • Hunt and acquire new Malaysian advertisers by prospecting and building a pipeline.
  • Pitch ad formats, run product demos, and guide the first campaign launch.
  • Read campaign performance metrics to demonstrate platform value to prospects.
  • Track the local affiliate market, competitors, and vertical trends.

Key facts

Hard skills

Other skills

  • Negotiation
  • Sales
  • Microsoft Excel
  • Google Sheets
  • Communication
  • Teamwork

About the company

AdTech Holding logo

AdTech Holding

  • AdTech & MarTech
  • 201–500
Creating vibrant startup ecosystems and innovation labs for AdTech & MarTech projects since 2011. 🏆 Great Place to Work® certified in Cyprus, July 2023 - July 2026.

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Job description

AdTech Holding is an Innovation hub based in Cyprus, which creates vibrant startup ecosystems and technologies for AdTech & MarTech projects.

Since 2011, AdTech Holding has been a starting point for an array of industry-leading advertising and digital marketing companies (PropellerAds, Zeydoo etc). Holding brings the most daring ideas to the market and creates cutting-edge solutions to deliver technology globally.

We are looking for a Business Development Manager (South East Asia) for our Advertisers Department!

What you’d do:

– Hunt and acquire new Malaysian advertisers: prospect, build your own pipeline and close new business
– Pitch our ad formats (Push, Popunder, In-Page Push, Telegram, Interactive ads), run product demos and guide the first campaign launch
– Read campaign performance (CR, CTR, CPA, ROI) to show prospects the value of the platform
– Track the local affiliate market, competitors and vertical trends
– Work with our Compliance, Product, Optimization and Finance teams to onboard clients smoothly, then hand mature accounts over to the Account Management team
– Attend conferences in the region to meet prospects and close deals

What we’re looking for:

– 2 to 4 years in BD / Sales at an ad network, affiliate network, DSP/SSP or digital advertising 2 to 4 years in BD / Sales at an ad network, affiliate network, DSP/SSP or digital advertising company, with hands-on new client acquisition and direct revenue responsibility
– Languages: Chinese (Mandarin), native or fluent (C1+), and English B2+ for global team communication
– Hunter mindset: outbound outreach, negotiating commercial terms, hitting new-business targets
– Strong grasp of CR, CTR, CPA, CPM, CPC, ROI, eCPM, plus Excel/Google Sheets and BI dashboards
– Knowledge of Push, In-Page Push, Popunder, Native and other formats across verticals like Finance, E-commerce, Utilities, Mobile Apps and iGaming
– Good understanding of the Malaysian market and local business culture; an existing network of advertiser contacts is a strong plus


We offer freedom of choice: with us, you'd have a cafeteria benefits system where you can choose which benefits would fit your individual needs.

And, of course, a standard pack of benefits as well: medical services coverage, fully covered 10 working days of sick leave per year, 5 additional day-offs per year, English and other languages compensation, quarterly, and annual bonuses, corporate events, gifts and etc.

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