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Media Buyer for a US DTC Brand (Remote)

Role overview

Qualifications

  • 2+ years running paid social for DTC ecommerce brands
  • Experience managing meaningful monthly ad spend
  • Strong with numbers, and able to work out what you can afford to pay for a customer
  • Understanding of creative, since creative is what drives performance

Responsibilities

  • Manage Meta and TikTok ad accounts day to day: campaign structure, budgets and bidding
  • Launch new creative into test campaigns and read results
  • Scale winners and cut losers after a fair test
  • Monitor ROAS, CPA, AOV and contribution margin, not just platform metrics

Key facts

Hard skills

Other skills

  • Communication

About the company

Paired logo

Paired

Digital Health & Health Tech

Love more. Stress less. Paired is your guide to improve communication, stay connected, and deepen intimacy as a couple. With our daily questions feature you get a fun question to answer every day with your partner. Each question comes with a research-based fact of why answering it will help your relationship, and only by answering the question yourself can you unlock your partner’s answer! If you’re looking to identify your relationship strength and growth areas then our couple quizzes are here to help. Each week the quiz is on a different aspect of your relationship, and when your partner answers the quiz you’ll be able to compare answers. Think you know your partner well? Put your knowledge to the test with our couple games! Guess your partner’s answers to funny, thoughtful, and downright silly questions and see how many guesses you get right. The partner with the highest score wins the game! Lastly, our relationship tips are written by the world’s top couple therapists and academics and draw on decades of research to help you understand what works and what doesn’t in a relationship. Join the community of people around the world building lasting love with Paired today.

Company details

Company typeStartup
IndustryDigital Health & Health Tech
Company size11 - 50

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Job description

About the role

You run the paid ad account day to day. Launch tests, manage budgets, cut what is not working and scale what is. You own the numbers and report on them clearly.

What you will do

  • Manage Meta and TikTok ad accounts day to day: campaign structure, budgets and bidding
  • Launch new creative into test campaigns and read results
  • Scale winners and cut losers after a fair test
  • Monitor ROAS, CPA, AOV and contribution margin, not just platform metrics
  • Work with the creative team on what to test next
  • Report on performance regularly and clearly

Requirements

    • 2+ years running paid social for DTC ecommerce brands
    • Experience managing meaningful monthly ad spend
    • Strong with numbers, and able to work out what you can afford to pay for a customer
    • Understanding of creative, since creative is what drives performance
    • Clear written communication
    • Google Ads experience alongside paid social
    • Familiarity with Triple Whale, Northbeam or similar attribution tools
    • Experience with Shopify and the full funnel beyond the ad platform

Benefits

  • Working remotely for a US-based DTC
  • Salary paid in USD

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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