Logo for Paired

Creative Strategist for a US DTC Brand (Remote)

Role overview

Qualifications

  • 2+ years in creative strategy or performance creative for DTC ecommerce brands
  • Ability to read ad account data and explain performance
  • Strong written English and a feel for direct response writing
  • Comfortable giving clear feedback to editors and designers

Responsibilities

  • Review ad performance weekly and identify effective hooks, angles and formats
  • Write briefs and scripts for video and static ads, including UGC and founder-style content
  • Research competitors, customer reviews and comments for testing angles
  • Direct editors, designers and creators to ensure output matches the brief

Key facts

Hard skills

Other skills

  • Basic Writing
  • Communication
  • Collaboration

About the company

Paired logo

Paired

Digital Health & Health Tech

Love more. Stress less. Paired is your guide to improve communication, stay connected, and deepen intimacy as a couple. With our daily questions feature you get a fun question to answer every day with your partner. Each question comes with a research-based fact of why answering it will help your relationship, and only by answering the question yourself can you unlock your partner’s answer! If you’re looking to identify your relationship strength and growth areas then our couple quizzes are here to help. Each week the quiz is on a different aspect of your relationship, and when your partner answers the quiz you’ll be able to compare answers. Think you know your partner well? Put your knowledge to the test with our couple games! Guess your partner’s answers to funny, thoughtful, and downright silly questions and see how many guesses you get right. The partner with the highest score wins the game! Lastly, our relationship tips are written by the world’s top couple therapists and academics and draw on decades of research to help you understand what works and what doesn’t in a relationship. Join the community of people around the world building lasting love with Paired today.

Company details

Company typeStartup
IndustryDigital Health & Health Tech
Company size11 - 50

Your match analysis

See how your profile stacks up against this role.

We compared the job requirements to your profile to show where you're strong and where you fall short.

Job description

About the role

You decide what ads get made. You study what is working in the ad account, work out why, and turn that into the next round of concepts. This is a performance role, not a brand role. The measure is whether the ads you brief go on to win.

What you will do

  • Review ad performance weekly and identify which hooks, angles and formats are working
  • Write briefs and scripts for video and static ads, including UGC and founder-style content
  • Research competitors, customer reviews and comments for angles worth testing
  • Direct editors, designers and creators so the output matches the brief
  • Keep a test log so the team knows what has been tried and what won

Requirements

    • 2+ years in creative strategy or performance creative for DTC ecommerce brands
    • You can read ad account data and explain why something worked
    • Strong written English and a feel for direct response writing
    • Able to produce concepts at volume without quality dropping
    • Comfortable giving clear feedback to editors and designers

Benefits

    • Experience with Meta, TikTok and YouTube ads
    • Familiarity with Motion, Atria, Foreplay or similar creative analysis tools
    • Background in copywriting or short-form video

Apply once. Then go straight to the hiring manager.

After you apply, unlock the direct contact details of the people who actually make the call. A quick follow-up makes you 5x more likely to land an interview.

MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
Unlocked after you apply
·

Brand Strategist Related jobs

Other jobs at Paired

Premium

Reach out to the hiring manager directly.

Gain access to the contact details of the hiring managers who actually decide, and reach out to network with them directly. That, plus more when you upgrade:

  • Full match report with fit score and gaps
  • Career diagnostics on how recruiters read you
  • Curated company matches and warm intros
  • 48h early access to new roles

Cancel anytime.