Coordinator, Membership Growth

Girl Guides of Canada–Guides du Canada (GGC), a national membership-based organization, empowers every girl in Guiding to discover herself and be everything she wants to be. Our mission is to be a catalyst for girls empowering girls. Together, we’re building our vision of A better world, by girls.

                      Girl Guides of Canada is actively seeking a Membership Growth Coordinator

                                 Remote working arrangement – Must be based in Nova Scotia

                                                          (Contract to August 31, 2027)

About This Opportunity

The Membership Growth Coordinator will be responsible for executing strategies to expand membership within the provincial council. This role will oversee the implementation of growth initiatives, track key performance metrics, coordinate promotional efforts, and collaborate with volunteers and internal teams to enhance outreach and recruitment.

Position Specifics

In this role you will:

Provincial Growth Plans

• Support the implementation of the provincial council’s annual growth plan, ensuring that all defined targets and activities are effectively executed.
• Collect and analyze information related to the challenges and opportunities for growing Guiding (demographics, socio-economic, other youth programming, volunteerism stats, organizational membership data, etc.). 
• Support the execution of local pilot projects for growth and provide documentation of these projects. 
• Support outreach with local volunteer networks and community organizations that support family and youth programs to enhance growth initiatives. 

Advertising and Promotion 

• Data and analytics for geotargeting ads and promotions. 
• Secure and place advertisements in local and regional media to increase visibility and attract new members and volunteers.
• Ensure that the local promotional needs are met and are aligned with the overall growth strategy.
• Identify and leverage promotional opportunities to enhance outreach efforts.

Progress Tracking 

• Collect and analyze data related to membership growth projects.
• Provide regular progress reports on key performance indicators and make recommendations for improvements.
• Monitor progress and provide regular reports on provincial growth targets, including waitlist data and available spaces.

Collaboration and Volunteer Support

• When needed, provide on-site support during community engagement events
• Work closely with volunteers to plan and implement local growth projects.
• Collaborate with Field support staff to manage waitlist and support acquisition-related aspects of membership and unit readiness. 

General

• Adheres to all relevant policies, procedures, and practices.
• Provide general, ongoing support to members/volunteers, responding to/directing inquiries and consulting with the appropriate groups and individuals to support the mission and vision of GGC.
• Apply organizational policies regarding diversity, inclusivity and equity to content, member communication and customer service.
• Other duties as assigned.

The above statements are intended to describe the general nature and level of work being performed by the incumbent(s) of this job. They are not intended to be an exhaustive list of all responsibilities and activities required of the position. 

Requirements:

• Post-secondary education related to Marketing, Recruitment, Volunteer Management, Sales/Business or Project Management.
• 2-3 years’ experience in growth, recruitment or sales portfolios
• Strong organizational, project management and administrative skills with keen attention to detail.
• Excellent communication and interpersonal skills.
• Proficient in Microsoft Office Suite 
• Ability to work independently and as part of a team.

Assets:

• Experience in Membership-based organizations, Associations or Non–profit organizations an asset
• Experience in data tracking, campaign performance analysis, report writing/creation of PowerPoint decks is a plus.
• Experience working with volunteers an asset.
• Knowledge of Girl Guides of Canada an asset.
• French language skills/fluency (and any other language spoken in Canada) an asset

Logistics:

Occasional travel to support recruitment events in person might be required. Driver’s license and car access are assets and preferred. 

Hiring Range: $50,200 to $59,260/Annually 

Application Deadline: October 5, 2026

Submissions without a cover letter will not be considered. Please note that GGC accepts all genders for job applications.

GGC is committed to diversity, equity and inclusion. We value a recruitment and selection process that is inclusive and barrier-free, and we encourage applications from people who are racialized, Indigenous, people from the 2SLGBTQI+ community, people with disabilities and other equity seeking groups. GGC welcomes girls and women – cisgender and transgender – as well as non-binary people who are comfortable in spaces that focus on and are driven by the experience of girls.

Upon request, Girl Guides of Canada-Guides du Canada will make available accommodations during the recruitment process. Please note we do not require applicants to identify as a person with disability, or to disclose their disability, to request or access accommodation. Accommodation requests should be made

in advance to People & Culture at HR@girlguides.ca.

We thank all candidates for their interest. Only those selected for an interview will be contacted.