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AI Opportunity Routing Specialist

Role overview

Qualifications

  • Bachelor’s degree and 5+ years in revenue operations, sales operations, CRM administration, or similar roles
  • CRM expertise (Salesforce or equivalent)
  • Reporting and analytics skills
  • Process automation mindset

Responsibilities

  • Own end-to-end AI intake process for leads
  • Coordinate with business consultants for agentic opportunity system development
  • Maintain dashboards and reports for visibility into pipeline health
  • Design and refine AI opportunity processes for continuous improvement

Key facts

Hard skills

Other skills

  • Problem Reporting
  • Communication
  • Detail Oriented
  • Time Management

About the company

CDW UK logo

CDW UK

IT Services & IT Consulting

CDW delivers high-performance commercial services and solutions across both the private and public sector. With extensive experience in the public sector and a position on all relevant frameworks, we help customers minimise risk, working consultatively with them to maximise quality of service delivery and deliver real value against savings targets.Operating from 4 international hubs, CDW delivers the same high standards of service and solutions across the globe. We help our clients achieve their goals by delivering integrated solutions and services that maximise their technology investment. Integrating new technologies into your organisation demands a careful balancing act; cost, security and competitive advantage all need to be considered as part of a forward-thinking IT strategy. At CDW we are recipients of the industry’s highest achievable accreditations. Our IT solutions and services are designed to offer you strategic advantages over your competitors, helping you to attract and retain more customers, while increasing your market share. At CDW we are People Who Get IT.

Company details

IndustryIT Services & IT Consulting
Company size1001-5000

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Job description

Job Summary:

AI Central is CDW's hub for AI opportunity activation, providing a single front door to AI capabilities across practices, partners, and compensation models. The Opportunity Triage, Routing & Assignment role ensures every AI opportunity is captured, qualified, and routed to the right resource quickly and consistently. 

This operations-first role runs AI Central's intake engine. The role owner manages lead-flow processes, CRM configuration, reporting, and agentic tooling to keep opportunity management visible, measurable, and fast to connect sellers with practice teams so no opportunity is missed. 

What you will do:

AI Opportunity Intake & Lead-Flow Operations 

  • Own end-to-end AI intake so every lead is captured, logged, and advanced to qualification. 
  • Monitor inbound signals including seller requests, partner referrals, MQLs, and customer inquiries. 
  • Maintain intake controls and audits to prevent leakage and recover stalled opportunities. 
  • Serve as first contact for sellers, providing clear SLAs and acknowledgments. 

Agentic Lead-Flow Development 

  • Coordinate with business consultants to develop requirements for an agentic opportunity system that automates intake, qualification, routing recommendations, and CRM updates with human-in-the-loop checkpoints. 
  • Partner with business consultants and technical teams to build out agentic lead-flow.
  • Define human-in-the-loop controls for review, approval, and override of automated routing. 
  • Pilot and iterate components; track automation coverage, routing accuracy, and SLA performance. 

Routing & Practice Assignment 

  • Act as primary human-in-the-loop engagement alongside BCG routing agent for edge cases (est. <15% total opps). Route qualified leads by entry point and practice capacity to the right field SA, Business development Manger, or AI Practice resource. 
  • Manage re-routing for stalled, rejected, or escalated opportunities so no lead ages out without disposition. 

CRM Management & Pipeline Reporting 

  • Maintain dashboards and recurring reports for visibility into volume, velocity, qualification, and pipeline health. 
  • Define and track intake KPIs including time-to-qualify, time-to-assign, routing accuracy, and aging. 
  • Partner with Revenue Operations/CRM on enhancements and workflow automation aligned to governance. 

Process Design & Continuous Improvement 

  • Design and refine the end-to-end AI opportunity process from capture through handoff. 
  • Remove bottlenecks, ambiguity, and manual steps to scale lead flow. 
  • Partner with business consultants to develop seller intake guides, templates, and FAQs to improve submission quality. 
  • Run regular reviews with leadership and stakeholders; use data to drive improvements. 

What we expect of you:

  • Bachelor’s degree and 5+ years in revenue operations, sales operations, CRM administration, or similar process-intensive roles in a technology sales/services organization OR 9+ years in revenue operations, sales operations, CRM administration, or similar process-intensive roles in a technology sales/services organization.
  • CRM expertise (Salesforce or equivalent), including pipeline configuration, automation, and reporting. 
  • Reporting and analytics skills to build dashboards, track KPIs, and turn data into recommendations. 
  • Process automation mindset with experience improving lead-flow/sales ops processes for scalability and measurability. 
  • Cross-functional coordination to run intake/routing across practices and stakeholders without direct authority. 
  • Operational detail: data hygiene, SLA management, and audit readiness in a high-volume environment. 
  • Experience in an IT services, systems integrator, or technology VAR environment; familiarity with practice-based sales models, a plus.
  • Working knowledge of AI/ML and agentic automation concepts to partner with Technical Architects on lead-flow automation, a plus.
  • Experience building or contributing to agentic workflow specifications or AI-assisted operations tools, a plus.
  • Familiarity with CDW CRM/sales ops tooling, compensation structures, and routing dynamics, a plus.
  • Business analysis and requirements documentation experience for operational/workflow automation, a plus. 

Pay range: $87,725 – 122,745 depending on experience and skill set.
Quarterly bonus target 10% subject to terms and conditions of plan.
Benefits overview: https://cdw.benefit-info.com/
Salary ranges may be subject to geographic differentials.

CDW is committed to being an AI-fluent organization

We’re looking for people who bring curiosity, a learner’s mindset, and a willingness to engage with ever-evolving technology and tools. We value adopting AI as a partner, openness to experimentation, and a shared interest in learning together on AI. Our goal is to create a culture where AI enhances—not replaces—human creativity and decision-making. You don’t need to be an expert today; what matters is your readiness to explore, adapt, and grow with us as we integrate AI responsibly and effectively into our work.

Additionally, CDW is committed to fostering an equitable, transparent, and respectful hiring process for all applicants. During our application process, our goal is to understand your experience, strengths, skills, and qualifications. As an AI forward company, we see AI not just as a tool, but as a catalyst for new ways of thinking, creating, and communicating. We encourage candidates to embrace an AI mindset, one that’s curious, adaptive, and ready to explore what’s possible. We welcome thoughtful use of AI to expand your perspective and elevate how you share your story, while ensuring your application remains rooted in your own background, judgment, and voice.

About Us

CDW is a Fortune 500 technology solutions provider that helps businesses, government, education, and healthcare organizations achieve what’s possible through technology. What makes CDW different isn’t just what we do—it’s how we do it. At CDW we act as one—building trust, speaking candidly, and working together to achieve more. We play to win—focusing on what matters most and delivering for our customers. And we think forward—staying curious, moving fast, and continuously learning. We believe meaningful work happens when people feel supported, heard, and empowered to contribute. That’s why we think of ourselves as coworkers, not just employees—working together to solve complex challenges and deliver real impact for our customers and communities.

 

As a full‑stack, full‑lifecycle technology partner, CDW brings deep expertise, strong relationships, and broad industry knowledge to help turn ideas into outcomes. When you join CDW, you become part of a collaborative environment where your work matters, your growth is supported, and your contributions help shape what’s next.

Together, we deliver the full promise of what technology can do. Together, we Make Amazing Happen.

 

CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by state and local law.       

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Marcus Rivera

Chief Revenue Officer

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