Design Director, Branding

About the Role

This is a hands-on creative leadership role at an early-stage ambient AI startup, responsible for shaping how the company is perceived and experienced in the market. Sitting at the intersection of Brand, Marketing, Product, and Leadership, you'll translate brand strategy into compelling visual systems, campaigns, and narratives that resonate across every touchpoint.

What You'll Do

• Develop and evolve the visual identity across brand, marketing, product, communications, and content channels.

• Translate brand strategy into clear visual systems, narratives, campaigns, and customer experiences.

• Create high-quality visual assets including launch materials, presentations, campaigns, social content, web pages, and brand collateral.

• Build design concepts that make complex technology feel clear and culturally relevant to the target audience.

• Shape visual storytelling for key moments and establish design principles that enable scalable, consistent branding.

• Partner with Marketing and Product teams to support business goals while maintaining brand consistency.

• Collaborate with Leadership to influence market perception through strategic creative direction.

What We're Looking For

• 8+ years of design experience specializing in brand identity, visual systems, campaigns, and creative direction.

• Demonstrated ability to translate brand strategy into visual systems, campaigns, narratives, and customer experiences.

• Proficiency producing high-quality visual assets across launch materials, presentations, social, web, and brand content.

• Experience developing and evolving visual identity systems across multiple channels simultaneously.

• Ability to establish design principles and visual storytelling frameworks that scale across organizational touchpoints.

• Strong cross-functional collaboration skills across Marketing, Product, and Leadership stakeholders.

• Deep understanding of brand as a strategic business function and its impact on market perception.

• Portfolio demonstrating strategic thinking paired with hands-on execution and strong design taste.

• Comfortable operating at a high standard in a fast-paced, early-stage startup environment.

• Nice to have: Prior experience with luxury, DTC, wellness, or technology brands.

Compensation & Benefits

Salary: $150,000 – $170,000 USD annually. Visa sponsorship is not available for this role.

Location

Fully remote, open to candidates based in the United States.