AI Digital
AdTech & Programmatic Advertising
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Responsibilities
Proposal & RFP Leadership: Independently lead RFI/RFP development for major opportunities, owning the narrative, structure, and strategic rationale with greater autonomy than Strategy Managers.
Growth & Client Strategy Partnership: Serve as a key strategic resource for Growth and designated accounts, developing proactive recommendations that support client objectives, retention, and new business growth.
Industry Research & Thought Leadership: Conduct comprehensive industry, audience, category, and market research to inform strategic decisions, internal POVs, capabilities decks, and client-facing materials.
Operational Contribution: Help improve strategy workflows, reusable materials, templates, and AI-enabled processes that enhance Strategy and Planning team efficiency.
Presentation & Stakeholder Support: Develop and present strategic recommendations for client pitches, QBRs, and priority requests in partnership with Strategy, Planning, Growth, and Client Services.
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