AI Social Media Coordinator

🇿🇦 ZAR 320,000 to ZAR 400,000 per year, depending on experience, on a full time, permanent employment contract 
🌎 Fully remote working from anywhere in South Africa! 
🏖️ 33 Days Paid Leave and Benefits 
✨ Working with globally recognisable brands in US Entertainment 
💻 Work with modern hardware, social publishing tools, productivity systems, and AI-enabled workflows.

Who We Are  

Founded in 2008, Storm Ideas is an international team working with globally recognised clients, particularly across the US TV and entertainment industry.

Our work sits at the intersection of media, technology, creativity, and operations. We produce social content at scale, support major entertainment brands, build products, and keep improving how our teams work.

We are remote-first, fast-moving, and increasingly AI-native in how we operate. AI tools and agentic workflows are becoming part of the way our teams plan, check, coordinate, research, report, and improve work. The standard is not “let AI do it”. The standard is better work: clearer briefs, faster execution, sharper checks, stronger judgment, and repeatable workflows that keep quality high.

About The Role 

We are hiring an AI Social Media Coordinator to help run the day-to-day social presence of major US TV and entertainment brands.

The craft is familiar: scheduling, reviewing, coordinating, optimising, checking, escalating, and keeping content moving. How we do that work is changing fast.

This is not a pure creative content role and it is not passive admin. The core of the job is client-safe social media operations: making sure content is scheduled, checked, approved, published, documented, and improved with strong attention to detail.

You will first learn what good looks like for our clients and why it matters. Then you will work with Storm’s social tools, workflow systems, and AI-enabled ways of working to help make the role faster, clearer, and more reliable.

The strongest candidates will already be practical and curious about AI. We are not looking for someone who uses AI only as a search box or autocomplete. We are looking for someone who can brief tools carefully, use them for bounded pieces of work, review what comes back with a critical eye, and keep improving how they use them.

If that already feels like how you work, this role is likely to suit you.

What You’ll Make Happen 

• Put the client experience and publishing accuracy at the heart of everything you do.
• Schedule, review, and coordinate social content across social networks and YouTube channels.
• Clear post dependencies proactively, including assets, copy, captions, approvals, account access, platform requirements, timings, and client expectations.
• Coordinate with client contacts and Storm’s content production, copywriting, captioning, and social teams so work moves without avoidable gaps or surprises.
• Use AI tools and workflow systems to support repeatable coordination work, including calendar planning, dependency chasing, content checks, research, account audits, reporting, and documentation.
• Review AI-assisted work critically before it reaches clients, platforms, or internal stakeholders.
• Research clients’ shows, movies, channels, competitors, and audiences so social recommendations are grounded in useful context.
• Monitor social platform updates and identify practical changes that matter for client accounts.
• Optimise YouTube content with effective titles, thumbnails, copy, metadata, and publishing checks.
• Help document and improve internal processes so that good ways of working become repeatable across the team.
• Escalate clearly when something is blocked, risky, unclear, late, or outside your authority, bringing evidence and a sensible next step.

Your Expertise 

• Hands-on social media coordination, publishing, community, content operations, or adjacent digital experience.
• Practical AI fluency: you have used AI tools in real work, study, or personal projects, and can explain how you check their output.
• Strong attention to detail, especially around copy, timing, assets, approvals, account selection, links, platform requirements, and final pre-publish checks.
• Clear written communication and the ability to explain what is done, what is blocked, what is risky, and what needs a decision.
• Strong organisation and workload management across multiple accounts, deadlines, and stakeholders.
• Comfort using social publishing tools, spreadsheets, project management systems, documentation, and other workflow tools.
• A systems mindset: you see repeated work as something that can be made clearer, safer, and more efficient.
• Curiosity about social platforms, audience behaviour, entertainment brands, and the changing AI tooling landscape.
• Sound judgment about when to act independently, when to ask, when to escalate, and when not to publish.
• Ability to analyse information qualitatively and quantitatively, then turn it into useful recommendations.
• High agency: you do not wait passively for perfect instructions when there is a sensible next step to take.

• Content goes out on the right account, at the right time, with the right assets, copy, metadata, approvals, and platform checks.
• Client contacts and internal teams trust you because your updates are clear, accurate, and useful.
• You catch issues early: missing assets, unclear approvals, broken links, platform constraints, scheduling conflicts, weak copy, mismatched account details, or risky assumptions.
• You use AI and workflow tools to make repeatable work faster and more reliable, without handing over judgment.
• You improve the operating system around the work: checklists, documentation, calendar views, QA steps, escalation routes, reporting, and lessons learned.
• You distinguish urgent execution from optional strategy, and you know how to keep both moving at the right level.
• You make the team calmer and more effective because the details are visible, controlled, and followed through.

• You enjoy the operational side of social media: coordination, publishing, QA, process, timing, and follow-through.
• You like using modern tools to make repeated work more reliable.
• You care about accuracy and client trust as much as you care about ideas.
• You are comfortable working across multiple accounts and deadlines without losing detail.
• You want to work in an AI-native team and are ready to bring those methods into everyday social media coordination.
• You can take feedback, improve your process, and keep raising your own standard.

• You mainly want a creative strategy role with little day-to-day coordination.
• You are uncomfortable with detailed checks, repeated processes, or publishing accountability.
• You treat AI-generated output as finished work without reviewing it.
• You wait for someone else to notice problems that you could reasonably have surfaced.
• You prefer broad social media opinions over client-safe execution and evidence-backed recommendations.

What It’s Like to Work Here  

Modern Tools And Working Methods
Work with current hardware, social tools, productivity systems, and a properly supported AI stack. You will be expected to learn the tools, use them thoughtfully, and help improve how the work gets done.

Agility And Openness For Ideas
We actively encourage people to bring forward ideas that improve how teams work. We value practical experimentation, quick learning, and clear follow-through.

Client And Audience Impact
Our work supports major entertainment brands. Small details can matter: timing, approvals, links, copy, thumbnails, account selection, and platform rules all affect trust.

Remote-First Working
This role is fully remote within South Africa. Your normal workday will start at 10am, and you will join two team stand-up meetings each week.

The standard hours for this role are 10am-6:30pm GMT, Saturday to Wednesday. To best support our US clients, we ask that you work one late shift per week, normally 1:30pm-10pm GMT.

RECRUITMENT PROCESS  

First, you will receive questions to answer via a self-recorded video.

If successful, we will invite you to an interview (60 minutes via MS Teams). During the meeting, Bella, our Head of Social Media Management, will get to know you and try to understand if you’d be a good fit for the role, and at the same time answer all your questions.

Following this, there will be a short task to test your attention to detail and communication skills.

There may also be a short (30 minutes via MS Teams) follow-up interview with Duncan, our Chief Content Officer.

And that’s it!

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Privacy Notice
We process your personal data for recruitment purposes in line with UK data protection law. AI tools may assist in reviewing applications, but decisions are made by our team. We retain data only as necessary for recruitment and compliance. You can request access or deletion of your data at any time by emailing careers@stormideas.com.