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Strategic Insights Associate

Role overview

Qualifications

  • 1-3 years of experience in marketing strategy, channel programs, or go-to-market initiatives within a marketing technology or agency environment
  • Understand how to design effective programs, marketing plans, and communication strategies across complex, multi-tier distribution ecosystems
  • Interprets performance data and market trends, turning insights into clear, actionable strategic recommendations
  • Updates structured marketing and operational playbooks that bring clarity, consistency, and scale to complex programs

Responsibilities

  • Produce market intelligence and synthesize research for annual planning, QBRs, and renewals
  • Monitor and synthesize industry trends and competitor movements to ensure relevance
  • Update existing frameworks, POVs, benchmarks, and playbooks for strategic recommendations
  • Equip CG teams with market-grounded recommendations that strengthen client conversations

Key facts

Other skills

  • Strategic Thinking
  • Detail Oriented

About the company

Ansira logo

Ansira

Marketing & Advertising

Ansira is an independent, global marketing technology and services firm that empowers companies operating in a distributed ecosystem to improve performance by realizing a connected marketplace. Ansira and its subsidiary Sincro enable brands and their agents, franchisees, dealers, and distributors to drive demand, create seamless customer experiences, and drive revenue through marketing services and proprietary technology platforms. Teams operating across the US, Europe, South Asia, and Oceania, arm brands and their ecosystems with digital offerings, channel partner marketing technology and services, and local marketing technology to make these experiences possible.

Company details

Company typeLarge
IndustryMarketing & Advertising
Company size1001 - 5000

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Job description

The Strategic Insights Associate serves as one of Ansira’s centralized market intelligence experts in support of Client Growth (CG) and U.S. teams. Modeled to support defined strategic workstreams, this role is responsible for synthesizing research and connecting brand vision and platform capabilities into measurable outcomes. This role should be able to assess how Ansira’s solutions simplify complexity across distributed ecosystems, support brand compliance, improve visibility, and strengthen brand-to-local strategy at scale, while helping update existing frameworks and playbooks that scale across the organization.

What You'll Do 

Market Intelligence & Program Design 

  • Produce market intelligence and synthesize research that can be utilized in annual planning, QBRs, and renewals. 

  • Monitor and synthesize industry trends, competitor movements, and emerging best practices to ensure our platform approach remains relevant and forward-looking. 

  • Apply strategic thinking by connecting market signals, client needs, and existing program designs into clear recommendations. 

  • Apply a test-and-learn mindset, utilizing data and industry insights to continuously refine and improve outcomes. 

Productized Strategic Support & Enablement 

  • Update existing frameworks, POVs, benchmarks, and playbooks that improve the quality and consistency of strategic recommendations across CG and U.S. teams. 

  • Support scoped strategic engagements such as program redesigns, preparing workshop materials, and insight-backed opportunity shaping. 

  • Produce team outputs into standardized solutions (e.g., Playbook builds) versus one-off efforts. 

Client Collaboration & Growth 

  • Equip CG teams with market-grounded recommendations that strengthen executive client conversations. 

  • Assist the Sr. Director of Market Insights with the Business Development and CG teams to support growth opportunities where market insight and program design expertise are critical to the sell. 

 

What You Bring 

  • Strategic marketer: Brings 1-3 years of experience in marketing strategy, channel programs, or go-to-market initiatives withing a marketing technology or agency environment. 

  • Ecosystem thinker: Understands how to design effective programs, marketing plans, and communication strategies across complex, multi-tier distribution ecosystems. 

  • Insight-driven analyst: Interprets performance data and market trends, turning insights into clear, actionable strategic recommendations. 

  • Playbook operationalizer: Updates structured marketing and operational playbooks that bring clarity, consistency, and scale to complex programs. 

  • Clear communicator: Translates complex ideas into messages that are accessible, engaging, and aligned to stakeholder needs. 

  • Organized orchestrator: Balances multiple assignment and priorities with guidance from the team while maintaining exceptional attention to detail.   

How Success Is Measured 

  • Quality, depth, and strategic coherence of market POVs, benchmarks, and program designs delivered to the CG teams. 

  • Percentage of work delivered through repeatable assets and playbooks versus one-off custom outputs. 

  • Quality and timeliness of research and updated strategic assets. 

  • Adoption and application of your strategic frameworks. 

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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