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Media Planning Associate

Basis Technologies

Role overview

Qualifications

  • Strategic thinking and proactive client service skills
  • Proven communication skills, particularly in a client-facing manner
  • Strong issue resolution and problem-solving capabilities
  • Ability to work well in a cross functional team environment

Responsibilities

  • Support the media planning process and drive client satisfaction
  • Help interpret campaign performance data and media briefs
  • Manage internal workflows and timelines for assigned accounts
  • Act as a primary point of contact for day-to-day needs on assigned accounts

About the company

Basis Technologies logo

Basis Technologies

Computer Software / SaaS

Basis Technologies is a global provider of workflow automation, intelligence and programmatic trading software for the marketing enterprise. Its technology platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social campaigns. Basis integrates otherwise disconnected processes, systems and point solutions to create a seamless workflow and centralized system of record for digital marketers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture. The company has offices in nearly every U.S. state as well as in Canada, Mexico and Argentina, with customers throughout North America, South America, and Europe.

Company details

Company typeSME
IndustryComputer Software / SaaS
Company size501 - 1000

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Job description

WHO WE ARE 

At Basis, we empower agencies and brands with cutting-edge software that automates digital media operations. Our all-in-one platform supports seamless planning, reporting, and financial reconciliation across direct, programmatic, search, and social media.

We’re not just building advanced technology; we’re also building a culture where passionate, motivated individuals come together to drive meaningful change. Our commitment to inclusivity and growth ensures our employees thrive both professionally and personally.

With our headquarters in Chicago, we offer flexible work options across the U.S. and Canada, including remote, hybrid, or on-site at headquarters.

ABOUT THE TEAM

The Strategic Media Services (SMS) team provides strategic partnership and integrated media solutions to our diverse suite of clients. We deliver Raving Fan Service by helping clients challenge their media objectives and realize their business ambitions. Powered by best-in-class research and planning tools, SMS works in partnership with our sales team to tailor our tech enabled services approach to drive better outcomes and media campaigns. 

WAYS YOU'LL CONTRIBUTE 

This position supports the media planning process and plays an important role in driving client satisfaction.  You'll help interpret campaign performance data, media briefs, and industry insights to guide strategic thinking, while contributing to execution and communication across internal and client-facing workstreams.  You'll contribute by: 

  • Developing a foundational understanding of how digital channels work together to deliver an integrated media plan including: programmatic display, video, CTV, audio, paid social, and paid search. 

  • Supporting media proposal creation for assigned accounts through PowerPoint slides or Word deliverables, while shadowing Integrated Media Planners to learn the process for more complex accounts. 

  • Building familiarity with media metrics and assisting in the development of performance measurement plans.  

  • Managing internal workflows and timelines for assigned accounts, ensuring that tasks stay on track and materials are delivered on time. 

  • Acting as a primary point of contact for day-to-day needs on assigned accounts, while partnering with Integrated Media Planners on more complex engagements. 

  • Staying current on the digital media landscape and the latest Basis Tech capabilities to help identify opportunities and support account growth. 

  • Gaining visibility into internal processes across planning, buying, reporting, and delivery--serving as a key connector between internal teams and client needs. 


WHAT YOU BRING TO THE TABLE

  • Strategic thinking and proactive client service skills 

  • Proven communication skills, particularly in a client-facing manner 

  • Strong issue resolution and problem-solving capabilities 

  • Ability to work well in a cross functional team environment 

  • Passion for learning and staying up to date on media research and systems 

  • Intermediate MS Excel and PowerPoint skills 

  • Commitment to creating inclusive, respectful environments where all voices are valued and supported. 

  • Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning. 


BONUS POINTS

  • 6+ months of experience in digital media planning and/or buying, with programmatic, search and/or social experience being a plus 

  • Hands on DSP buying experience 

  • Previous holistic media planning experience 

  • Experience in digital reporting dashboards such as Datorama 

  • Experience buying Paid Search and/or Paid Social ads 

  • Basis Certified 

Integrity in Hiring
At Basis, integrity is at the core of how we hire. To protect our candidates and our company, we verify identity, education, and employment history for all hires. Some roles may also require onsite or in-person interviews as part of the process. Any misrepresentation of identity, experience, or skills may result in removal from the hiring process or termination of employment. We value transparency and authenticity and expect the same from every applicant.

Anything Else?
Don’t have every skill listed? No problem! We know experience can be built in many ways. If you have relevant skills that aren't reflected in your resume, we encourage you to share them in an optional cover letter.  

Life With Basis
We’re committed to our people’s growth and well-being because our success is tied to theirs. That’s why we’ve earned recognition as a top workplace, including: Ad Age, #1 Best Places to Work, WorkLife's #1 Most Committed to Work Life Balance, and the Chicago Tribune's Top Workplaces in Chicago. We offer competitive perks, including a flexible work week, 401k/RRSP matching, mental health support, paid sabbaticals, generous parental leave, flexible work options, and more.

Basis is proud to be an equal-opportunity employer. We celebrate all team members regardless of gender identity, sexual orientation, race or cultural background, religion, disability, age, and beyond.

If you need assistance with interview accessibility, please contact talent.acquisition@basis.com. Your privacy is important to us, view our policy here.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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