Associate Retention Strategist, Lifecycle Marketing

About Structured Agency

Structured is a powerhouse of over 50 dedicated professionals with a shared obsession for performance marketing. We've carved a niche for ourselves in the ecommerce vertical, marking just the beginning of the many industries we aspire to lead. Our focus centers around growth—for our clients, our colleagues, and our agency. We are motivated not by obligation to “do our job” but by ambition to be the best at our craft. Each of us is on a journey to master our craft, committing the energy, effort, and enthusiasm required to excel.

Are you ready to make a significant impact and grow your career in lifecycle marketing?
At Structured, growth is not just a goal—it’s our mission. For our clients and our team, we specialize in helping ecommerce brands develop and scale their lifecycle channels, driving measurable results that positively impact their bottom line.

We’re seeking a driven and detail-oriented Associate Strategist – Lifecycle Marketing to join our high-performing team. This is more than just a role; it’s a launchpad to becoming a Lifecycle Marketing Strategist. At Structured, we prioritize your development by providing training, mentorship, and hands-on experience to help you thrive in the retention marketing space.

If you’re someone who takes extreme ownership, thrives on a growth mindset, is results-oriented, and values clear, candid, and kind communication, we want you on our team.

What You'll Do

As an Associate Strategist – Lifecycle Marketing, you’ll play a pivotal role in delivering exceptional results for our clients. You’ll work closely with clients and our internal team to execute strategies that elevate their retention marketing efforts. Key responsibilities include:

• Supporting the Lifecycle Marketing (Retention) Strategist in day-to-day operations, including managing marketing calendars, crafting strategies, building and deploying email campaigns, and conducting A/B testing.
• Writing detailed strategic briefs for email and SMS campaigns, ensuring clarity and precision.
• Overseeing ESP (Email Service Provider) systems to ensure smooth operation, accurate data flow, and optimal performance.
• Coordinating between internal teams (designers, copywriters, strategists) and clients, ensuring seamless collaboration and timely delivery of assets.
• Managing email and SMS campaign execution, including segmentation, quality assurance, scheduling, and deployment aligned with the content calendar.
• Organizing and participating in client meetings to discuss progress, insights, and opportunities.
• Creating, contributing to, and presenting weekly/monthly/quarterly performance reports for clients and internal teams.
• Owning campaign calendars, handling approvals, revisions, and ensuring campaigns are delivered on time and to the highest standard.

What You Bring

• Proven Experience: 2+ years in email and SMS marketing production, preferably in an agency setting.
• Technical Skills: Hands-on experience with platforms like Klaviyo, Customer.io, Sendlane, Braze, Attentive, Postscript, etc. 
• Organization & Discipline: Exceptional project management skills, with the ability to prioritize and manage multiple tasks in a fast-paced environment.
• Collaborative Mindset: Strong interpersonal and communication skills to collaborate effectively with internal teams and clients.
• Ownership Mentality: Self-motivated, detail-oriented, and proactive, with a strong sense of accountability and ownership of your work.

Why Join Structured?

• Career Growth: We invest in your development with structured learning & development and a clear growth pathway.
• Remote-First Culture: Work from anywhere while being part of a highly collaborative and connected team.
• High-Performance Environment: Join a team that’s passionate about driving results and innovation in lifecycle marketing.
• Meaningful Impact: Work directly with e-commerce brands to deliver strategies that drive measurable, bottom-line results.

Location: fully remote
Salary range: $60,000 - $70,000