Senior PPC Specialist - 26062901

Position Summary

We’re hiring a Senior PPC Specialist to manage and optimize Google Ads campaigns for ecommerce clients where performance is measured by ROAS, revenue, and efficiency.

You will work hands-on inside Google Ads and Merchant Center, building and improving campaigns across Search, Shopping, and Performance Max, while ensuring product feeds remain accurate, structured, and fully optimized for performance. This is a role for someone who is comfortable operating directly in accounts every day and turning platform work into clear, actionable insights for clients.

The role also carries a clear growth path into deeper client ownership and mentorship as you evolve within the team.

What You Will Own

• Build, launch, and manage Google Ads campaigns across Search, Shopping, and Performance Max for ecommerce clients
• Own and optimize product feeds in Google Merchant Center, including disapprovals, attributes, and feed quality
• Diagnose and resolve feed issues using feed management tools (e.g. DataFeedWatch, Feedonomics)
• Continuously optimize performance through search term analysis, bidding strategies, budget allocation, and A/B testing
• Troubleshoot tracking, attribution, and performance issues directly in-platform
• Present performance insights, results, and recommendations directly to clients
• Stay current with Google Ads updates and apply new features and automation where relevant
• Share learnings and best practices with the broader paid media team

Role Focus (What This Role Is)

This is a hands-on performance marketing role where execution inside the platforms is central. You will be actively managing campaigns, improving feeds, and driving account performance day-to-day while directly owning client communication and results.

Success in this role comes from strong in-platform execution, analytical thinking, and the ability to translate data into clear actions that improve ecommerce performance.

Requirements

• 5+ years of hands-on Google Ads experience managing ecommerce accounts (agency or multi-client environment preferred)
• Deep experience with Google Shopping and Performance Max campaigns on real product catalogs
• Strong knowledge of Google Merchant Center and feed management tools (DataFeedWatch, Feedonomics, or similar)
• Solid understanding of GA4, conversion tracking, and Google Ads Editor
• Experience managing multiple accounts and budgets simultaneously
• Strong analytical and problem-solving skills with attention to detail
• Ability to clearly communicate performance and recommendations to clients
• Strong proficiency in Google Sheets / Excel

Bonus: Microsoft Ads, YouTube Ads, BigQuery, Google Ads Scripts, or experience with large catalog / retail accounts

Skills & Tools

• Google Ads & Google Merchant Center
• Performance Max & Google Shopping
• Feed management platforms (DataFeedWatch, Feedonomics)
• GA4, Google Tag Manager, Looker Studio
• Google Ads Editor
• Excel / Google Sheets
• Core metrics: ROAS, CPA, AOV, LTV, CTR
• AI tools and automation within ad platforms

Ideal Candidate Profile

• Hands-on operator who prefers working inside campaigns over high-level planning
• Ecommerce-focused, with strong understanding of product catalogs, margins, and conversion economics
• Detail-oriented and proactive in identifying performance issues early
• Strong analytical mindset with a bias toward action
• Self-directed and comfortable managing multiple accounts independently
• Growth-oriented and open to developing into broader client leadership responsibilities
• Clear communicator who can explain performance decisions simply and confidently

Company Requirements

• Fully remote role (LATAM-based candidates preferred)
• Full-time availability (40 hrs/week)
• Overlap with CST business hours (9:30 AM – 4:00 PM) for collaboration
• Reliable high-speed internet connection and dedicated workspace
• Self-directed work style in a remote environment
• Accurate tracking of time and client work
• Occasional travel for team or client meetings (<5% of time)

Why This Role

• 100% remote work setup
• Competitive compensation aligned with experience
• Performance-focused environment where impact is clearly measured
• Opportunity to work across diverse ecommerce accounts and ad strategies
• Strong growth path into deeper client ownership and team mentorship over time