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Growth Marketing Lead

Role overview

Qualifications

  • 5+ years in demand gen, growth, or performance marketing (B2B preferred)
  • Proven ability to drive pipeline through multi-channel campaigns
  • Strong copywriting and content creation skills
  • Analytical mindset with experience in tools like Salesforce, GA, and marketing automation platforms

Responsibilities

  • Plan, execute, and optimize multi-channel campaigns (paid, email, SEO, events, webinars, ABM)
  • Analyze performance and continuously improve conversion across the funnel
  • Create and manage campaign assets including emails, landing pages, and sales enablement materials
  • Collaborate cross-functionally to deliver integrated, high-impact programs

About the company

SWCA Environmental Consultants logo

SWCA Environmental Consultants

Environmental Services

SWCA is a 100% employee-owned environmental firm that offers comprehensive environmental planning, regulatory compliance, and natural and cultural resources management services. Our expanding team of professionals combines scientific expertise with in-depth knowledge of permitting and compliance protocols to achieve technically sound, cost-effective solutions for a full spectrum of environmental projects throughout the U.S. and its territories.

Company details

Company typeLarge
IndustryEnvironmental Services
Company size1001 - 5000

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Job description

About Us:

Eagleview is a leading provider of aerial imagery, property insights and software that transforms the way people work. Eagleview holds more than 300 patents and owns a large geospatial data and imagery library encompassing 96 percent of the US population. Eagleview provides the most accurate data, enabling customers in the government, construction, solar and insurance industries to make timely, informed and better decisions.

Overview:

We’re looking for a data-driven and creative Growth Marketing Lead to drive pipeline growth and optimize performance across the funnel. This role combines demand generation, performance marketing, and content development and execution—ideal for someone who can think strategically and execute hands-on.


You’ll help plan and execute multi-channel marketing initiatives while analyzing performance and identifying opportunities to improve results. You’ll also contribute to the development of marketing assets, including campaign content, landing pages, and digital communications. Working closely with marketing, product, content, and design teams, you’ll help deliver effective campaigns that drive measurable growth.

 

This is a full-time, remote role with a salary range of $75,700-$99,300, bonus eligible.

Responsibilities:
  • Plan, execute, and optimize multi-channel campaigns (paid, email, SEO, events, webinars, ABM) to drive pipeline and revenue
  • Analyze performance and continuously improve conversion across the funnel
  • Create and manage campaign assets including emails, landing pages, and sales enablement materials
  • Write clear, conversion-focused copy for campaigns and partner communications
  • Partner with sales on targeting, lead quality, and pipeline goals
  • Support National Accounts and co-marketing initiatives with partners
  • Collaborate cross-functionally to deliver integrated, high-impact programs
  • Conduct market and competitor research to support campaign planning and messaging development
  • Assist in identifying target audiences and developing relevant messaging
  • Support surveys or feedback initiatives to better understand customer needs and behaviors
  • Support documentation and organization of marketing activities and processes
Qualifications:
  • 5+ years in demand gen, growth, or performance marketing (B2B preferred).
  • Proven ability to drive pipeline through multi-channel campaigns.
  • Strong copywriting and content creation skills.
  • Must be proficient in using AI tools.
  • Analytical mindset with experience in tools like Salesforce, GA, and marketing automation platforms.
  • Experience with ABM is a plus.
  • Proficiency with AI tools.
  • Strong collaboration and project management skills.
  • Other duties as assigned.

Preferred

  • SaaS or tech experience.
  • Knowledge of the construction industry.
  • Familiarity with paid media platforms (LinkedIn, Google Ads).
  • Understanding of attribution and funnel optimization.

Core Competencies

 

The successful candidate will demonstrate strength in the following competencies as well as foundational competencies:

  • Drive & Follow Through – Takes initiative and turns ideas into action.
  • Adaptability in Uncertainty – Adjusts quickly and performs through change.
  • Customer-Centered Mindset – Puts customer needs at the center of decisions.
  • Judgment & Problem Solving – Makes sound decisions and solves problems effectively.
  • Role-Specific Expertise – Applies strong functional expertise to deliver results.
  • Results Accountability – Owns outcomes and delivers on commitments.
  • Work Prioritization & Execution – Focuses on priorities and delivers on time.
EEO Statement:

This job description is not an exclusive or exhaustive list of all job functions that a workforce member in this position may be asked to perform. Duties and responsibilities can be changed, expanded, reduced, or delegated by management to meet the business needs of the company.

 

The compensation offered to the successful candidate will be based on a variety of factors, including but not limited to, the candidate’s work experience, education and licenses, work-related training, key skills, the core duties of the role and its associated responsibilities, additional benefits offered, and the location where the work will be performed. All Fulltime (30+ hours) employees are eligible for PTO, Sick, and Parental Leave; Medical, Dental, and Vision Insurance; 401(k) Plan; Health Savings Account; Life Insurance; Employee Assistance Program; Pet Insurance. This is a full-time, remote role with a salary range of $75,700-$99,300, bonus eligible.

 

As an Equal Opportunity and E-Verify Employer, Eagleview Technologies does not discriminate on the basis of any legally protected status or characteristic. Protected veterans and individuals with disabilities are encouraged to apply. We are committed to giving all applicants equal opportunity to participate in the application process and are open to discussing reasonable accommodations for candidates with disabilities.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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