Role overview

Qualifications

Speak fluently in English
Journalism/ Media/ Communications degree
3-5 years of writing and editing experience, preferably in English
Background in digital media and knowledge of the Filipino Beauty Industry

Responsibilities

Write at least 2 articles per day, based on editorial brief
Conduct self-editing and perform article optimizations (updates based on content and SEO needs)
Maintain a content management system and publishing schedule
Implement, evaluate, and grow the content strategy for the beauty projects, ensuring targets and KPIs are delivered on time

Key facts

Remote from: Philippines
Fixed term
Senior (5-10 years)
Novelist / Writer
English

Hard skills

Creative Writing Search Engine Optimization Content Strategy Content Marketing Inbound Marketing Digital Content Optimization Content Management Systems Stakeholder Analysis Brand Management KPI Management Calendar Management Competitive Analysis Google Analytics Google Ads

Other skills

Editing
Team Leadership
Research
Communication
Teamwork
Time Management
Detail Oriented
Ideation
Proactivity
Adaptability
Analytical Thinking

About the company

Greenpark

Madtech: Marketing + Advertising + Technology

Greenpark is a global, multi-award-winning, performance-driven content leader and brand publishing agency. Our purpose is to create meaningful connections that impact people’s lives through performance-driven content for search and social. Our unique expertise in Insights & SEO, Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house model. We strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness and respect at the core. ‘We Strive’, ‘Acting Together’, ‘With Kindness’ are the values that guide us. We have a proud and proven track-record of helping brands amplify their digital presence to a worldwide audience, enabling brands to own their audiences, capture first-party data and save millions in paid media. Across our regional hubs, we create and manage high-performing content for over 150 brand websites, content hubs and social media accounts, including: AllthingsHair.com, MasakApaHariIni.com, BEAUTYHUB.PH, CadaCasaUmCaso.br BeautyDaily.Clarins.co.uk and TheMixer.com. Our teams work on an impressive portfolio of clients including Unilever, Clarins, AIA, Straumann, Unilever Food Solutions, Sanofi, Campari Group, Nestle, Knorr, Lipton, PepsiCo, Ricola, Perfect Day, Globe Telecom and Reckitt. Greenpark’s 8-hub offices are located in Singapore, Jakarta, London, São Paulo, New York, Cape Town, Amsterdam and Paris.

Company details

Company typeScaleup

IndustryMadtech: Marketing + Advertising + Technology

Company size201 - 500

Links

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Job description

Who We Are

Greenpark is an award-winning global agency with offices in London, Jakarta, Singapore, New York and Sao Paulo.

We specialize in digital content that connects with your audience. We bring data-driven insight and expertise in ‘always on’ SEO content to inform exceptional creative execution that can be measured, forecasted and drives results.

Green Park’s continued success is dependent on the strength and depth of our valued long-term client relationships.

Our relationships are proactive and never passive, we are tireless in our pursuit of knowledge and understanding of our clients' business, needs, challenges and competitors.

Here at Greenpark, Creatives is at the core of what we do, as performance-driven leaders in the industry.

What The Job Covers

Write at least 2 articles per day, based on editorial brief
Conduct self-editing and perform article optimizations (updates based on content and SEO needs)
Maintain a content management system and publishing schedule
Support and participate in monthly content planning and in other ideation processes as required by the client
Maintain high industry awareness in terms of the competitive set and content excellence
Sourcing industry experts and other relevant stakeholders for article content
Identify local content opportunities and trends to drive relevant and newsworthy content creation in real time
Implement, evaluate, and grow the content strategy for the beauty projects, ensuring targets and KPIs are delivered on time
Act as a brand guardian, ensuring the highest and most resonant quality bar for the content

Who we’re looking for

Speak fluently in English
Journalism/ Media/ Communications degree
3-5 years of writing and editing experience, preferably in English
Background in digital media and a wide vision of Beauty and lifestyle, coupled with knowledge of the Filipino Beauty Industry
Experience of working in a fast-paced environment, leading a team of content editors/producers
Knowledge of Google Analytics / Adwords tools is an advantage
Inbound marketing expertise (content marketing and SEO)

To know more about Greenpark, you may click on the link: https://greenpak.digital/