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Ad Operations Specialist

BM Digital

Role overview

Qualifications

  • Marketing or analytics background with strong technology proficiency and familiarity with Google Suite
  • Hands-on experience with Google Ads and Facebook Ads Manager
  • Proficiency in Google Analytics and data visualization tools (Power BI or Tableau) and advanced Excel/Google Sheets
  • Marketing certifications (Google Ads, Facebook Blueprint) and excellent organizational, time-management, and communication skills

Responsibilities

  • Campaign Operations: Set up, optimize, and manage paid advertising campaigns; monitor budgets and handle creative asset management
  • Performance reporting: create regular performance reports and execute platform-specific optimizations
  • Analytics and insights: analyze campaign data, build dashboards, track KPIs across channels, and generate actionable insights
  • Market research: conduct market and competitor analysis to inform optimization and strategy; develop automated reporting solutions

About the company

BM Digital logo

BM Digital

Digital Marketing & SEO Agencies

BM Digital is the leading digital marketing firm. Our mission is to inspire people and brands to make an impact by using creativity, media, and innovation. We believe that the best way to achieve that is by fostering a community of inclusion, where every employee has a chance to become their best creative and professional self. We are founders & operators that have built unicorns and multiple 9 figure businesses. We help build and scale e-commerce companies, frequently buying equity stakes and/or providing working capital. We manage US$100M+ in annual digital marketing spend across the portfolio, driving well into 9 figures in revenue - profitably. We work with celebrities like Cardi B, Justin Bieber, Snoop Dog, Messi, Vanessa Hudgens and many more, to tens of thousands of micro-influencers and content creators on all major platforms. BM Digital has headquarters in San Francisco, and global offices in New York, London, and Hong Kong.

Company details

Company typeSME
IndustryDigital Marketing & SEO Agencies
Company size51 - 200

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Job description

About the role:

We are seeking a highly motivated and tech-savvy Ad Operations Specialist with marketing or analytics background to join our team. As an Ad Operations Specialist you will provide comprehensive support and assist in various marketing tasks. The ideal candidate should possess a hunger for success, a marketing background, proficiency with technology, adaptability to new tools, and familiarity with Google Suite. This is a full-time position working with our US team.

About us:

BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:

  • A creator marketplace managing over 80,000 influencer partnerships monthly
  • An AI-powered platform to streamline discovery, outreach, and whitelisting
  • Proven playbooks in influencer marketing, paid media, performance creative, and CRO

We’re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 70+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners.

BM Digital is not just an agency. We’re a scalable growth platform with a strong performance guarantee, a track record of results, and a culture built for A-players.

Responsibilities:

1. Campaign Operations (60%):
  • Set up and optimize paid advertising campaigns
  • Manage day-to-day campaign performance
  • Create performance reports
  • Execute platform-specific optimizations
  • Monitor and adjust campaign budgets
  • Handle creative asset management
2. Analytics & Insights (40%):
  • Analyze campaign data
  • Build and maintain dashboards 
  • Conduct market research and competitor analysis
  • Generate performance insights and recommendations
  • Track and analyze KPIs across marketing channels
  • Develop automated reporting solutions
Required Skills:
  • Platform expertise: Google Ads, Facebook Ads Manager
  • Analytics tools: Google Analytics, Power BI/Tableau (optional), etc
  • Advanced Excel/Google Sheets proficiency
  • Marketing certifications (Google Ads, Facebook Blueprint)
  • Strong data visualization abilities
  • Excellent organizational and time management skills
  • Strong written and verbal communication
  • Ability to work independently and manage multiple projects
Career Development:
  • Initial focus on campaign operations with structured transition into analytics
  • Ongoing technical skill development and training
  • Clear path for specialization based on performance
Location: 100% remote position. Work hours: EST timezone.

Our mission is to inspire people and brands to make an impact through creativity, media, and innovation. We foster an inclusive community where every employee can become their best creative and professional self.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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