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Digital Marketing Associate

Role overview

Qualifications

  • At least 1 year of experience working with or in Hubspot
  • Interest in exploring new tool features and functions to identify ways to streamline work and increase efficiencies
  • Excellent written communication skills and the ability to think critically and creatively
  • Familiarity with technology and the ability to clearly communicate the uses and benefits of technology to organizational operations

Responsibilities

  • Project manage the editing and production of HubSpot landing pages under the direction of marketing leadership and in coordination with design and business leadership
  • Make content updates to landing pages, recommend optimizations, and track traffic using Google Analytics
  • Build targeted HubSpot lists of nonprofit customers using filters and logic, adhering to the department’s best practices on list naming conventions
  • Ensure the global blog publications have the correct language and translation settings

About the company

TechSoup logo

TechSoup

IT Services & IT Consulting

For over 30 years, nonprofit social enterprise TechSoup has led the way in creating social impact through supporting over 1 Million nonprofits globally. TechSoup helps these organizations gain access to the technology and services they need to build a more equitable planet. With 70 partner NGOs around the world, TechSoup manages the only global philanthropy program that brings together over 100 tech companies to provide technology donations to NGOs everywhere. Technology Solutions and Support. We provide eligible organizations worldwide with discounted software, hardware, services, and training. Validation Services. We verify whether an organization is a legitimate NGO, nonprofit, or charity in its home country for civil society organizations, companies, grantmakers, governments, and other organizations. Community and Connections. We foster many types of peer learning opportunities to enable people to work together. Education. We connect NGOs to the new solutions and practical ideas they need to achieve their mission. Ongoing Innovation. We continue to build new ways to equip changemakers with transformative technology solutions.

Company details

IndustryIT Services & IT Consulting
Company size51 - 200

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Job description

(For U.S. roles, TechSoup only hires from the following states: Alabama, Arizona, California, Colorado, District of Columbia, Florida, Georgia, Illinois, Indiana, Kansas, Massachusetts, Maryland, Michigan, Missouri, Mississippi, Montana, North Carolina, New Jersey, New Mexico,New York,Ohio,Oklahoma,Oregon,Pennsylvania,South Carolina, Tennessee,Texas,Utah,Virginia,Washington, Wisconsin)

About TechSoup 

We believe in using technology for the greater good. 

We’re a fully remote, diverse team, working from all parts of the world. We invite you to join us in our mission to build a dynamic bridge that leverages technology to enable connections and innovative solutions for a more equitable planet

TechSoup is a global nonprofit social enterprise that connects NGOs with mission-critical resources worldwide. For over 30 years, we’ve been building partnerships with individuals, corporations, nonprofits, and governments across the globe. Together, we are committed to helping organizations grow via our unifying technology platform, resources, and connections. Those organizations, in turn, build a brighter future for tens of millions of people. We serve both the smallest and largestnonprofits around the world through sustainable, low-cost, self-service offers delivered at scale. To date, we have enabled more than 1.4 million organizations in over 230 countries and territories receive technology tools, resources, and funding with a retail value of more than $19.1 billion. We are constantly evolving.  

As technology and global needs change, so do we. We’re creating new, community-driven platforms and mobile apps and are enhancing our offerings so that nonprofits have the resources they need to build a brighter future for their communities. 

We’re innovators, leaders, influencers, social entrepreneurs, and technologists drawn together by a shared vision: to make the world a better place through technology. Join our global team. 

​​About the Team 

The TechSoup Marketing team is responsible for all marketing outreach promoting TechSoup, and its programs and offers globally, covering 230+ countries and territories. Our digital channels include email, search, display, organic, websites, the blog, webinars, and numerous nonprofit events. The Team is distributed across the United States and Europe, with additional resources around the world supporting our work. 

  

About the Role 

The Digital Marketing Associate’s primary focus is to support the team’s use of Hubspot by executing on a diverse and exciting set of work tasks including landing page project management, content updates, back end technical configurations, CRM and list management, and email marketing. Qualified candidates should have experience working within a marketing team and using digital platforms such as a CRM, email marketing or fundraising platform. A familiarity with digital tools and self-education around them is required.

 

Duties and Responsibilities 

  • Project manage the editing and production of HubSpot landing pages under the direction of marketing leadership and in coordination with design and business leadership. Make content updates to landing pages, recommend optimizations, track traffic using Google Analytics, etc. 
  • Make content updates to the TechSoup Blog and emails both in the United States and in other countries, including updating existing posts, expanding the blog’s tagging to include new publishing channels, updating categories and tagging as needed.
  • Build targeted HubSpot lists of nonprofit customers using filters and logic and adhering to the department’s best practices on list naming conventions.
  • Ensure the global blog publications have the correct language and/or translation settings.
  • Collaborate with the Director of Marketing and Senior Digital Marketing Manager new ways to use Hubspot to increase efficiencies for the team’s marketing work globally 
  • Adhere to TechSoup style guidelines and brand voice while also honoring the brand guidelines of our Technology Partners and appropriate market-specific language and terms.
  • Scope includes our Hubspot usage to serve our 230+ markets globally

 

Qualifications 

  • At least 1 year of experience working with or in Hubspot 
  • Interest in exploring new tool features and functions to identify ways to streamline work and increase efficiencies. 
  • Excellent written communication skills and the ability to think critically and creatively
  • Demonstrated organizational and interpersonal skills, a positive attitude, and effective collaboration, and problem-solving skills
  • Familiarity with technology and the ability to clearly communicate the uses and benefits of technology to organizational operations 

 TechSoup is an Equal Opportunity Employer and is committed to ensuring that all employees and applicants receive equal consideration and treatment, regardless of race, color, creed, gender (including gender identity or gender expression), religion, marital or domestic partner status, age, national origin or ancestry, physical, mental or medical disability, sex, sexual orientation, citizenship, military service status, veteran status, or any other characteristic protected by state or federal law or local ordinance.

The base salary range for this full-time remote position is $48,000.00-$55,000.00 annually plus benefits. TechSoup determines salary ranges based on a role, level, and location. The range reflects the minimum and maximum targets for new hire salaries for the position across all US locations. Individual pay is determined by location and other factors, including job-related skills, experience, relevant education or training, business needs, and market demands. TechSoup offers a comprehensive benefits package, including medical, dental, vision, retirement, and other perks. 

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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