The Sales Manager for United Electronic Industries (UEI) will lead and support a global sales team responsible for driving revenue growth across key markets and verticals. Reporting to the Director of Business Development and Strategy, the Sales Manager will execute sales strategies, manage day-to-day operations, and actively participate in closing opportunities. This role balances hands-on selling with people leadership, ensuring consistent execution of sales processes, pipeline discipline, and forecasting accuracy. The role works closely with engineering, operations, and business development to align customer needs with UEI’s technical solutions.
Job Duties:
- Execute sales strategies and plans aligned with broader business development and growth objectives.
- Lead, coach, and develop members of the sales team to maximize performance and professional growth.
- Set sales goals and monitor individual and team performance against targets.
- Actively manage the full sales cycle, with a strong focus on advancing opportunities to close.
- Support and coordinate sales efforts across customer engagement, service, and after-sales support.
- Maintain strong relationships with existing customers while supporting efforts to grow new accounts.
- Serve as primary point of contact between UEI and customers for assigned territories or accounts.
- Leverage the CRM system to track opportunities, document sales activities, and ensure timely follow-up.
- Participate in customer meetings, presentations, and on-site visits as needed.
- Provide feedback to engineering and management regarding customer needs, product requirements, and potential product enhancement.
- Assist in reviewing and prioritizing open sales orders and customer requests.
- Develop and support training programs for customers or representatives; help ensure materials remain current.
- Gather and analyze market and customer information to inform sales tactics and opportunity development.
- Forecast sales monthly and provide input into pipeline reviews.
- Identify and pursue new leads through industry networking and customer referrals.
- Participate in trade shows, conferences, and company events as needed.
- Contribute to quarterly sales meetings and territory planning activities.
Minimum Qualifications:
- Bachelor’s degree in Electrical Engineering, Computer Science, or a related field. Equivalent relevant experience will be considered.
- 5+ years of progressive B2B sales experience in a technical environment, involving engineering collaboration & customization.
- 2+ years of sales leadership experience, including direct management of a small sales team.
- 2+ years of experience in the aerospace, space, and / or defense industries.
- Ability to travel up to 50%
- Due to the nature of UEI’s programs and products, applicants must have the legal right to work in the U.S and additionally must be legally authorized to access export-controlled information and source code.
Desired Qualifications:
- Experience in data acquisition (DAQ), embedded control, test & measurement, or related technologies.
- Awareness of global market trends and experience developing products that meet international demands.
- Experience selling directly to the Department of Defense or Department of Energy.
- Excellent communication skills, with the ability to present complex information clearly and persuasively to both technical and business stakeholders.
- Demonstrated success coaching salespeople to improve opportunity quality, deal strategy, and close rates.
- Strong understanding of the sales strategy process, including pipeline reviews, forecasting, and territory planning.
- Ability to balance hands-on selling with leadership responsibilities in a lean, growth-oriented organization.
- Analytical mindset with the ability to interpret sales data, trends, and customer feedback to guide decision-making.
- Collaborative leadership style with the ability to work effectively across functions and influence.
- Experience operating in an environment with longer sales cycles, evolving requirements, and technically sophisticated customers.
