Regional Sales Manager - West Coast

Responsibilities:

• Develop and execute business plans to achieve annual orders, sales, and service revenue goals.
• Drive year‑over‑year growth across the assigned territory.
• Identify and develop new customers and new business opportunities.
• Build and expand key and strategic customer accounts, including achieving single‑source positions and increased market share.
• Manage relationships with customers at all levels.
• Communicate voice of customer insights and local market needs to management.
• Maintain an active opportunity pipeline to support long‑term growth.
• Update Salesforce weekly with accurate and detailed information.
• Submit monthly business forecasts and weekly reports as required.
• Deliver business presentations at internal meetings, customer meetings, trade shows, seminars, and conferences.
• Provide ongoing market research, pricing analysis, and competitive analysis.
• Support pricing strategies, including price increases, while maintaining strong customer relationships.
• Ensure all orders, contracts, agreements, and business transactions comply with company policies, regulatory standards, and U.S. laws.
• Collaborate effectively with colleagues across the business to win opportunities.
• Travel extensively within the assigned territory; international travel may be required.

Required Qualifications:

• Bachelor’s degree in engineering or other technical discipline (preferred).
• Minimum of 6 years of sales experience within a technology‑focused organization.
• Strong organizational, time‑management, and follow‑up skills.
• Demonstrated success in growing business as a technical sales professional.
• Excellent verbal and written communication skills in English.
• Strong presentation skills in English.
• Demonstrated ability and willingness to use AI tools to improve productivity, decision-making, work quality, and to reduce costs. The successful candidate must be able to identify appropriate AI use cases and critically evaluate AI-generated outputs.
• Experience using Salesforce (preferred).
• Candidate must reside in California. 
• Ability to travel extensively.

Preferred Qualifications

• Experience in Electron Microscopy, Life Sciences, Semiconductor industries, or Vibration Control.
• Experience selling capital equipment.
• Understanding of marketing processes, including market research, pricing, and competitive analysis.
• Proven ability to close complex deals.