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Content Marketing Manager

Role overview

Qualifications

  • 5+ years of experience in content marketing, preferably in B2B or technology/training sectors
  • Proven track record developing multi-channel content strategies tied to measurable business outcomes
  • Exceptional writing, editing, and storytelling skills
  • Familiarity with AI content creation tools, CMS platforms, email marketing tools, and marketing automation systems

Responsibilities

  • Develop and maintain a content strategy aligned to GTM campaign plans across the full marketing funnel
  • Create, manage, and edit high-quality content assets including blog posts, whitepapers, case studies, email copy, social media content, landing pages, and more
  • Partner with Geo Marketing Managers to tailor content for regional audiences and market-specific campaigns
  • Work closely with Campaign Ops to ensure content is trafficked, tagged, and deployed on schedule across all channels

About the company

Talent Shore logo

Talent Shore

Talent Shore connects top talent in South Africa with leading recruitment businesses in the United Kingdom, Europe and the United States. We’re proud to be the first offshoring company, focussed on the recruitment sector, with a track record of successfully helping recruitment businesses to scale up through cost-effective talent acquisition and management. For companies, we take the risk out of the offshoring process by supporting your business to effectively scale your operations and maximise the productivity of your teams in the UK, Europe, USA and South Africa. South Africa has an amazing pool of talented and skilled professionals who can help your business grow. For SA employees, we are looking for Recruitment / Talent Acquisition / Admin / Compliance / Accounting specialists of varying levels of skill and experience. The international clients we work with offer excellent salaries, in-country support, professional development and real investment in your career growth. Reach out to our team today.

Company details

Company size11 - 50

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Job description

We are seeking a contract Content Marketing Manager to  join our growing marketing team. In this role, you will be responsible for developing and executing content strategies that power go-to-market campaigns across multiple channels. You will serve as the content engine for the team — translating business goals, audience insights, and campaign briefs into compelling content that drives awareness, engagement, and conversion.


Key Responsibilities


 Develop and maintain a content strategy aligned to GTM campaign plans across the full marketing funnel
 Create, manage, and edit high-quality content assets including blog posts, whitepapers, case studies, email copy, social media content, landing pages, and more
 Partner with Geo Marketing Managers to tailor content for regional audiences and market-specific campaigns
 Collaborate with Product Marketing Managers to translate technical and product messaging into audience-relevant content
 Work closely with Campaign Ops to ensure content is trafficked, tagged, and deployed on schedule across all channels
 Manage a content calendar and maintain consistency in brand voice, tone, and messaging guidelines
 Analyze content performance metrics and use insights to continuously optimize content strategy
 Support SEO strategy through keyword-informed content creation and on-page optimization
 Champion AI tool adoption in order to accelerate content creation across the team


Ideal Candidate


 5+ years of experience in content marketing, preferably in B2B or technology/training sectors
 Proven track record developing multi-channel content strategies tied to measurable business outcomes
 Exceptional writing, editing, and storytelling skills
 Experience working across web, email, social, and blog channels
 Strong project management skills with the ability to manage multiple workstreams simultaneously
 Comfortable working cross-functionally with marketing, product, and sales stakeholders
 Familiarity with AI content creation tools, CMS platforms, email marketing tools, and marketing automation systems

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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