Marketing Analyst

Wishup is India’s largest remote work platform (since 2017), connecting global businesses with top remote professionals in roles such as Virtual Assistants, Operations/Admin Managers, Executive Assistants, Project Managers, Bookkeepers, and Accountants. With a stringent 0.1% acceptance rate, each professional is upskilled and managed via our AI-based remote work tool.

Backed by marquee investors (Orios Ventures, Inflection Point Ventures, 500 Startups, and Tracxn Labs), Wishup’s leadership team includes alumni from premier institutes like IIT Madras, IIM Ahmedabad, IIT Kanpur, IIT Bombay, and DCE.

About the role, Keynotes:

• Profile – Marketing Analyst
• Role – Full-time
• Grade – Associate / Sr. Associate
• Location – Remote/Bengaluru (Candidate has to be ready with work from office)
• Work hours – Mon to Fri 

• Monitor daily, weekly, and monthly marketing metrics across PPC, SEO, Meta, and website performance

• Build dashboards and reports using tools like Google Data Studio, Excel, or Looker Studio

• Track and analyze performance of paid campaigns (Google Ads, Meta Ads, LinkedIn)

• Extract actionable insights from tools like Google Analytics, Search Console, and SEMrush

• Assist in keyword research, competitor benchmarking, and organic ranking reports

• Visualize marketing data to find trends, drop-offs, and opportunities

• Support in creating A/B test reports for landing pages and ad creatives

• Coordinate with content and performance teams for real-time campaign adjustments

• Assist in budget pacing and ROI tracking for paid channels

• Maintain accurate marketing data hygiene and UTM tagging consistency

• Experiment with AI tools (like ChatGPT, Predis, Supermetrics, etc.) to automate basic analysis

• 0–1 year of experience in marketing/data analysis roles (internships count!)

• Proficient in Excel or Google Sheets (pivot tables, formulas, charts)

• Comfortable using Google Analytics, Google Search Console, Google Ads

• Exposure to or interest in tools like SEMrush, Meta Ads, Looker Studio

• Ability to visualize data clearly and tell stories through dashboards

• Bonus: Working knowledge of SQL and/or Python (not mandatory, but valued)

• Bonus: Experience with AI-based tools for analysis or automation

• Wifi - 100mbps internet speed
• Laptop with 8gb ram(windows) or 3GB ram(mac)
• Minimum I5 processor 
• Good camera and Headset
• A quiet and well-lit workspace

• 2 rounds of Tests - Aptitude Test(15 questions in 15 minutes) and Email Writing test(15 minutes)
• 3-4 rounds of interviews
• Assignment (Can be skipped for fast-track cases)