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Marketing Technology & Attribution Manager

Role overview

Qualifications

  • Experience in marketing technology and attribution
  • Proficiency with Google Tag Manager, GA4, and other marketing tools
  • Strong understanding of campaign management and data accuracy
  • Ability to collaborate with cross-functional teams

Responsibilities

  • Own marketing integrations and data accuracy between systems
  • Automate handoffs between marketing technology systems
  • Run the tech stack for marketing campaigns
  • Ensure successful campaign launches and accurate measurement of performance

Key facts

Hard skills

Other skills

  • Collaboration
  • Problem Solving

About the company

High Roller logo

High Roller

  • Gambling & Casinos
  • Startup
  • 11–50
High Roller Technologies, Inc. is a leading global online gaming operator, known for its innovative casino brands, High Roller (highroller.com) and Fruta (fruta.com), listed under the ticker ROLR on the NYSE American. The Company delivers a cutting-edge real-money online casino platform that is intuitive and user-friendly. With a diverse portfolio of over 4,000 premium games from more than 50 leading game providers, High Roller Technologies serves a global customer base, offering an immersive and engaging gaming experience in the rapidly expanding multi-billion iGaming industry. The online casino features enhanced search engine optimization, machine learning, seamless direct API integrations, faster load times, and superior scalability. As an award-winning operator, High Roller Technologies continues to redefine the future of online gaming through innovation, performance, and a commitment to excellence. Roll With Us. Apply to join our team at: https://highroller-careers.com/

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Job description

High Roller Technologies is a publicly traded global gaming and entertainment company operating premium brands, including High Roller and ROLR.
ROLR is our real-money prediction market platform, built to give customers a simple and engaging way to trade on the outcomes of real-world events. As we grow our US business, we’re looking for a Marketing Technology & Attribution Manager to own the technology and attribution infrastructure behind our marketing activity.

About the Role

This role will own our marketing integrations, keep the data between them accurate and automate the handoffs between systems. You’ll run the stack behind our campaigns, including Google Tag Manager, GA4, Cellxpert, AppsFlyer, SKAN, Meta, X, Snap and TikTok CAPIs, Customer.io, ad network postbacks and the pipeline into our data warehouse. This is a marketing role with deep technical scope. You’ve run campaigns yourself, so you understand what marketers need from the data, where things can break and how to fix them.

You’ll work closely with Marketing, Product, Engineering, BI and our Agency & Partnerships Manager to make sure campaigns launch successfully, are measured accurately and improve based on reliable data.

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