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Senior Digital Marketing Strategist

Role overview

Qualifications

  • 5-8 years of in-house B2B marketing experience, ideally at a mid-stage startup
  • Hands-on expertise in paid search (Google Ads) and LinkedIn advertising
  • Strong command of marketing analytics tools and CRM platforms
  • Solid understanding of the full marketing funnel

Responsibilities

  • Plan and execute paid media programs including search, LinkedIn, and programmatic/display
  • Build and own the reporting infrastructure for digital and content performance
  • Partner with the VP of Digital to manage the marketing funnel
  • Act as a strategic thought partner to the VP of Digital and Head of Web Strategy

Key facts

  • Remote from: United States
  • Full time
  • Senior (5-10 years)
  • Digital Marketing Strategist
  • English

Hard skills

Other skills

  • Time Management

About the company

SEON logo

SEON

Cybersecurity

SEON https://seon.io At SEON, we strive to help online businesses reduce the costs, time, and challenges faced due to fraud. Whether you are a global financial leader or a small eCommerce, our solution simplifies fraud management so you can focus on what matters: growing and scaling your company. Our talented team of consultants and developers is there to create a safer environment for online businesses. Cybersecurity is our passion. Anticipating risk vectors is our expertise. SEON is how we create a unified solution that combines ease of use, flexibility, and the ability to tackle complex problems in a simple way for your business.

Company details

Company typeSME
IndustryCybersecurity
Company size201 - 500

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Job description

SEON is the command center for fraud prevention and AML compliance, helping thousands of companies worldwide stop fraud, reduce risk and protect revenue. Powered by 900+ real-time, first-party data signals, SEON enriches customer profiles, flags suspicious behavior and streamlines compliance workflows - all from one place. SEON provides richer data, more flexible and transparent analysis, and faster time to value than any other provider on the market. We’ve helped companies reduce fraud by 95% and achieve 32x ROI, and we’re growing fast, thanks to our partnerships with some of the world’s most ambitious digital brands like Revolut, Wise, and Bilt.

As we scale digital, we’re adding a key player at the center of the team: someone who wears many hats, pivots between projects without losing momentum, and thrives juggling competing priorities. You’ll work hands-on with the team, our agency partners, and the broader marketing organization. AI is a force multiplier here, but this role calls for a high-agency, roll-up-your-sleeves operator who brings their own judgment and drive.

What You'll Do

  • Plan and execute paid media programs including search, LinkedIn, and programmatic/display within budgets and priorities set by the VP of Digital, partnering with agencies on execution and performance

  • Build and own the reporting infrastructure for digital and content performance, running standing forums (e.g., a quarterly content performance review) end-to-end and assembling the analysis for higher-level updates the VP will build out and present

  • Partner with the VP of Digital to manage the marketing funnel, from paid and organic acquisition through CRM nurture, identifying friction points and conversion opportunities at each stage

  • Partner closely with the web/CRO team (fellow members of the digital org) to surface performance insights that inform their testing roadmap, without owning the tests themselves

  • Support ABM and customer marketing initiatives in partnership with the teams that own those motions

  • Act as a strategic thought partner to the VP of Digital and Head of Web Strategy in shaping overall digital and web strategy

  • Field ad hoc and recurring performance questions from across the marketing org, translating raw data into clear, actionable insight

What You'll Bring

  • 5-8 years of in-house B2B marketing experience, ideally at a mid-stage startup (Series B/C or later) that has moved beyond early-stage experimentation into disciplined, scalable growth

  • Hands-on expertise in paid search (Google Ads) and LinkedIn advertising; familiarity with programmatic or other paid channels is a strong plus

  • Strong command of marketing analytics tools and CRM platforms (HubSpot preferred, but experience with any major CRM is welcome)

  • Solid understanding of the full marketing funnel, from acquisition through nurture to sales handoff

  • A "T-shaped" skill set; deep in paid media, but conversant enough across web/CRO, content performance, and CRM/lifecycle to move fluidly between them and collaborate effectively with specialists in each

  • Experience managing day-to-day agency execution, with the judgment to flag issues and opportunities up rather than make budget calls independently

  • Comfort managing multi-region campaigns run centrally in English, without needing localization experience

  • A track record of turning data into a clear narrative for non-technical stakeholders and executives

  • Comfort operating with a high degree of autonomy, picking up and running with projects that a leader has already framed

SEON Technologies collects and processes personal data in accordance with applicable data protection laws. If you are a European Job Applicant see the privacy notice for further details.

SEON is an equal opportunity employer. We strive to embrace what makes each one of us unique; we each have our own story. Whether looking at our current staff or future team members, we believe that everyone has something to contribute, and our employment practices reflect that. We do not make an employment decision based upon race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Please let your recruiter know if you need reasonable adjustments to our recruitment process.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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