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Business Development Manager (Software Solutions/Services)

Role overview

Qualifications

  • 4–6 years B2B tech sales — Selling custom development, SaaS platforms, enterprise software, or technical services
  • High-ticket experience — Proven track record closing or generating pipeline for $50K+ deals with 3–6 month cycles
  • Technical fluency — Can hold conversations with CTOs, Engineering Managers, IT Directors about APIs, integrations, system architecture
  • Outbound craft — Your cold emails get replies. You research accounts, personalize at scale, and know the difference between good and bad copy

Responsibilities

  • Outbound execution — Build targeted account lists, craft personalized sequences, manage LinkedIn outreach, and track in HubSpot
  • Lead qualification — Run discovery calls to validate: budget authority, technical requirements, decision timelines, stakeholder mapping
  • Campaign optimization — A/B test messaging, analyze reply rates, iterate based on data
  • Pipeline ownership — Weekly reporting: accounts touched, SQLs generated, conversion rates, deal velocity

Key facts

Hard skills

Other skills

  • Technical Acumen

About the company

Raft Media logo

Raft Media

Marketing & Advertising

RaftLabs is an AI and custom software development company that turns ideas, prototypes, and underperforming systems into production-ready software, including web and mobile products, AI agents, and workflow automation.

Company details

Company typeTPE
IndustryMarketing & Advertising
Company size2 - 10

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Job description

This is a remote position.

The role: Drive qualified pipeline for high-value custom development projects ($60K–120K+) through strategic outbound to business buyers. Own prospecting, qualification, and SQL handoff to technical teams. Preferred experience selling to hospitality, retail, or multi-location operators.


What you'll do

  1. Outbound execution — Build targeted account lists (Apollo), craft personalized sequences (Smartlead), manage LinkedIn outreach, and track in HubSpot.

  2. Lead qualification — Run discovery calls to validate: budget authority, technical requirements (APIs, integrations, multi-location complexity), decision timelines, stakeholder mapping

  3. Campaign optimization — A/B test messaging, analyze reply rates, iterate based on data (not vanity metrics)

  4. Pipeline ownership — Weekly reporting: accounts touched, SQLs generated, conversion rates, deal velocity

  5. Market intelligence — Feed back: buyer objections, competitor intel, pricing benchmarks, messaging effectiveness



Requirements

  1. 4–6 years B2B tech sales — Selling custom development, SaaS platforms, enterprise software, or technical services (not products)

  2. High-ticket experience — Proven track record closing or generating pipeline for $50K+ deals with 3–6 month cycles

  3. Technical fluency — Can hold conversations with CTOs, Engineering Managers, IT Directors about APIs, integrations, system architecture

  4. Outbound craft — Your cold emails get replies. You research accounts, personalize at scale, and know the difference between good and bad copy

  5. CRM discipline — Comfortable with Apollo, HubSpot, Smartlead (or equivalents). You track, you learn, you iterate

  6. Self-starter mentality — No hand-holding. You build lists, test hypotheses, own outcomes




Salary: 12 - 18 LPA

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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