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Salesforce Data Cloud (Genie) Consultant

Role overview

Qualifications

  • 5 to 8 years of enterprise data engineering, data warehousing, or CRM consulting experience
  • 2+ years of hands-on implementation experience with Salesforce Data Cloud (Genie/CDP)
  • Salesforce Certified Data Cloud Consultant
  • Strong proficiency in advanced SQL for data querying and analysis

Responsibilities

  • Design and configure data ingestion streams to bring data into Salesforce Data Cloud
  • Architect Data Model Objects (DMOs) and execute complex data mapping
  • Establish Identity Resolution rules to consolidate fragmented customer touchpoints
  • Create calculated insights and streaming insights using SQL-based definitions

Key facts

Hard skills

About the company

FyerX - Your Trusted Marketing Partner logo

FyerX - Your Trusted Marketing Partner

Digital Marketing & SEO Agencies

We are Digital Marketers with one primary focus. We help you realize improved outcomes from digital marketing strategies and services. Your success with us will be realized in large steps or in small incremental steps. FyerX, Bangalore is run by a passionate team of marketing experts who have devoted their time and expertise to make your business grow in the online world in this technology age. We fuel the growth of purpose driven brands through strategy activation, design empowerment, and market adoption. From cultivating new ideas to connecting the dots for customers or users, these are our core principles. Leverage our expertise to: Improve global online reach & visibility Strengthen local visibility Develop integrated marketing plans Drive growth for your brand online Improve and enhance your online reputation Measure and optimize digital efforts Craft effective digital campaigns Build your digital strategy

Company details

IndustryDigital Marketing & SEO Agencies
Company size11 - 50

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Job description

This is a remote position.

Salesforce Data Cloud (Genie) Consultant

Job Details
  • Employment Type: Contract
  • Work Mode: Remote
  • Location: Offshore
  • Total Experience Required: 5 to 8 years
  • Relevant Experience Required: 2+ years of hands-on implementation experience with Salesforce Data Cloud (Genie/CDP)
  • Mandatory Certification: Salesforce Certified Data Cloud Consultant

Job Summary
We are seeking a Salesforce Data Cloud Consultant to design and unify multi-source architecture into a single, cohesive customer profile. The ideal candidate will orchestrate complex ingestion pipelines, manage identity resolution rules, and power downstream personalization, analytics, and real-time AI initiatives.

Key Responsibilities
  • Design and configure data ingestion streams to bring data into Salesforce Data Cloud from disparate sources, including core Salesforce orgs, Amazon S3, Google Cloud Storage, MuleSoft, and web/mobile SDKs.
  • Architect Data Model Objects (DMOs) and execute complex data mapping from Data Source Objects (DSOs) to standard and custom Customer 360 data models.
  • Establish Identity Resolution rules to deduplicate, reconcile, and consolidate fragmented customer touchpoints into a unified customer profile.
  • Create calculated insights and streaming insights using SQL-based definitions to calculate real-time and batch operational metrics.
  • Build and activate segmented audiences across various marketing, service, and external channels via native activation targets and enterprise APIs.
  • Collaborate with enterprise data teams to ensure data governance, privacy compliance (e.g., GDPR, CCPA), and appropriate data retention policies.
  • Monitor ingestion health, performance bottlenecks, identity resolution match rates, and activation run statuses to ensure maximum reliability.



Requirements

  • 5 to 8 years of enterprise data engineering, data warehousing, or CRM consulting experience, with 2+ dedicated years deploying Salesforce Data Cloud (formerly Genie / Salesforce CDP).
  • Strong proficiency in advanced SQL for data querying and analysis, along with a deep familiarity with the Salesforce core platform framework.
  • Deep understanding of big data concepts, ETL/ELT pipelines, relational database design, semantic data modeling, and identity management strategies.
  • Mandatory certification: Salesforce Certified Data Cloud Consultant.

Preferred Qualifications





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Marcus Rivera

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