beehiiv is the all-in-one newsletter and creator platform powering the next generation of media companies and independent voices. We help creators and businesses launch, grow, and monetize newsletters—now serving tens of thousands of publishers and reaching hundreds of millions of readers monthly. With $30M+ ARR, 100% YoY growth, and a newly expanded product suite (ad network, website builder, paid tiers), we’re entering our next phase of hypergrowth.
As our Senior Product Designer (Growth), you will own design across the surfaces that shape how users onboard, activate, convert, and grow with beehiiv — onboarding, activation, conversion, expansion, and retention. You’ll start by taking over our early onboarding journeys, bringing a fresh, experimentation-first lens to some of the highest-leverage moments in the user journey.
This role requires a deep understanding of growth and lifecycle design — translating ambiguous, often qualitative problems (why do users churn? why don't they upgrade? what's blocking activation?), coupled with analytics and quantitative insights into clear design hypotheses, shipping them fast, and iterating based on what the data tells you. You'll work closely with Product, Growth, and Engineering, and alongside our two product designers who own the core platform experience.
Note that compensation is dependent on experience, skills, and location.
Ideally, you will have:
- 5+ years of experience as a product designer, ideally with meaningful time spent on growth, activation, lifecycle, or monetization surfaces (not just core product/feature design)
- A track record of designing for experimentation — comfortable scoping A/B tests, phased rollouts, and iterating quickly based on quantitative results, not just qualitative feedback
- Ability to take a vague, high-stakes problem (reducing churn, clarifying a downgrade flow, improving activation) and turn it into a crisp, testable design point of view
- Excellent communication, listening, and writing skills — you can clearly explain design rationale and trade-offs to cross-functional stakeholders, including leadership
- Ability to read and analyze data, and use that to come up with hypotheses and inform your design decisions
- Prior experience in the newsletter/media/publishing/SaaS industry is a plus
- Strong organizational skills: able to work independently with little direction when necessary
- Genuine excitement about scaling a nascent platform
- An ownership mentality
What you’ll be responsible for:
- Own end-to-end design across onboarding, activation, upsells, expansion & churn — the surfaces most directly tied to conversion and retention
- Partner with Product and Growth to turn user research, support signals, and product data into design hypotheses, then design and ship experiments to test them
- Redesign high-friction moments in the funnel (e.g. the in-app downgrade flow, trial-to-paid conversion, first-time activation) with a clear focus on reducing churn and improving conversion
- Work closely with our senior product designers to stay consistent with beehiiv's core design language while pushing a distinctly growth-oriented, test-and-learn approach in your areas
- Collaborate directly with engineering to scope design lift accurately and ship iteratively rather than waiting for “perfect”
- Present your thinking, rationale, and trade-offs to the product and leadership team, and incorporate feedback quickly
Why this role might be for you:
- Join a fast-growing start-up and help define a brand-new growth design practice from scratch
- High impact and high visibility — your work shapes the first (and often last) impressions of every beehiiv user
- You're autonomous and excited about owning projects end to end, from problem framing through shipped experiments
- Excited about new challenges and executing creative solutions in an ambiguous, fast-moving surface area
Why this role might not be for you:
- Not a traditional 9-to-5 position
- Need to manage multiple priorities and stakeholders
- Must be comfortable with rapid iteration and frequent context switching
- High expectations for both speed and quality
- Must navigate complex organizational dynamics
Why beehiiv?
Our values aren't a poster on the wall — they're the bar. It’s how we operate, publicly and privately, and what we should return to when making decisions. That’s how we keep our team's momentum. That’s how we hire and keep A players.
beehiiv’s values.
- There's no room for B players ⭐: the best makes everyone better.
- Maniacal sense of urgency ⚡: speed is our superpower.
- Say what you think with positive intent 💬: disagree openly and give hard feedback directly, with the intent to help someone improve.
- User-obsessed 🐝: every decision starts with one question: how does this add value for the user?
- Ego comes second, winning comes first 🏆: we're here to create the best outcome; the team comes before the individual.
We'll take care of you:
- Competitive salary
- Stock Options
- Health, Dental, and Vision Insurance
- 401(k) employer match
- Unlimited PTO (mandatory 10 days per year minimum)
- Annual in-person team offsite
- Unlimited book budget
- Monthly Wellness Days (every third Friday of the month)
Compensation: USD 150,000-170,000 DOE
