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Hirer Marketing Lead

Role overview

Qualifications

  • Bachelor's in Business, Marketing, or a related field
  • Minimum of 5 years with a proven track record in developing and implementing successful marketing strategies
  • Strong understanding and experience in advertising/marketing communications concepts and campaign management
  • Ability to lead multiple projects, both tactical and strategic

Responsibilities

  • Develop a comprehensive customer acquisition marketing strategy based on insights into the business, customers, competitors, and the marketing funnel
  • Analyze business data to identify growth opportunities and create marketing initiatives to drive incremental growth in new customers
  • Implement coordinated acquisition, lead generation, product usage, and retention programs
  • Lead key marketing campaigns to strengthen the hirer brand and optimize digital marketing strategies

Key facts

  • Remote from: Malaysia
  • Full time
  • Senior (5-10 years)
  • English

Hard skills

Other skills

  • Collaboration
  • Problem Solving
  • Critical Thinking
  • Business Acumen
  • Analytical Skills
  • Innovation
  • Communication
  • Teamwork

About the company

SEEK logo

SEEK

Job Boards & Talent Marketplaces

Founded in Melbourne, Australia, in 1997, SEEK is a market leader in online employment marketplaces, operating across Asia Pacific and Latin America. With the idea to make it easier and quicker for candidates and hirers to connect by moving print newspaper job ads online, www.seek.com.au was launched in 1998. Since then, SEEK has continued to innovate and develop unique technology solutions whilst expanding in to new markets. Today in Australia, SEEK also compasses SEEK Learning, which helps connect people with quality education opportunities, SEEK Business, where businesses and franchises can be sold, and SEEK Volunteer, Australia’s largest single source of volunteer opportunities. SEEK has also expanded into New Zealand and acquired businesses in Asia and Latin America. Jobstreet.com from Malaysia, and JobsDB.com from Hong Kong, were acquired by SEEK in 2014 and merged to form SEEK Asia. Today, SEEK Asia is a leading provider of online employment marketplaces operating across seven countries throughout South-East Asia. SEEK is one of Australia’s Top-50 listed companies, employing more than 3,000 people across the globe. With a clear purpose of helping people live more fulfilling and productive working lives and help organisations succeed, SEEK has exposure to 900 million people, 50 million candidate relationships, and 300,000 hirer relationships.* * 2021 SEEK Annual Report

Company details

Company typeXLarge
IndustryJob Boards & Talent Marketplaces
Company size5001 - 10000

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Job description

Company Description

About SEEK

At SEEK, we serve a noble purpose: to help people live more fulfilling and productive working lives and to help organisations succeed.

By joining us, you’ll be part of a multi-national technology business that is far-reaching with a start-up working culture that focuses on a set of collaborative values and appreciates dynamic cultures. SEEK is a place where potential meets possibility – it’s where your career aspiration and our purpose can make great things happen.

Why join us?

Be part of a multi-national tech company with strong core values to help us solve complex challenges for our customers while building a flexible, exciting career – one that could take you anywhere.

We’re looking for people who thrive in dynamic teams and enjoy tackling regular new challenges in a large-scale, modern, and agile environment.

As one of Asia Pacific’s largest tech companies, you’ll contribute to multi-lingual systems, solving high-impact problems to the benefit of millions of people within the region.

Be part of a fast-growing company with a strong culture and clear purpose, innovation and strong investment in responsible AI. SEEK offers you the opportunity to be involved in impactful work and be part of a great team.

Expect a great investment in your career development with access to workshops, conferences and courses while you work alongside seasoned experts.

Job Description

About the role

Reporting to the Country Head of Marketing, the Marketing Manager (Acquisition) will be responsible for managing and supporting all activities related to branding, marketing, digital engagement, partnerships, and market development, with a primary focus on acquiring new customers.

Responsibilities

  • Develop a comprehensive customer acquisition marketing strategy based on deep insights into the business, customers, competitors, and the marketing funnel.
  • Analyze business data to identify growth opportunities and create marketing initiatives to drive incremental growth in new customers.
  • Implement coordinated acquisition, lead generation, product usage, and retention programs and events based on a regional framework.
  • Lead key marketing campaigns to strengthen the hirer brand and optimize digital marketing strategies for search and content marketing.
  • Collaborate with multiple cross-functional teams to ensure smooth execution & delivery of marketing strategies and achievement of marketing objectives.

Qualifications

  • Degree: Bachelor's in Business, Marketing, or a related field.
  • Experience: Minimum of 5 years with a proven track record in developing and implementing successful marketing strategies. Experience in end-to-end brand/category management with P&L responsibility is a plus.
  • Problem-Solving: A proactive, hands-on problem solver who thrives in ambiguity and can turn ideas into reality, persevering where others may falter.
  • Marketing Expertise: Strong understanding and experience in advertising/marketing communications concepts and campaign management, with the ability to work effectively across teams.
  • Innovation: Passionate about initiating new ideas to push the boundaries in delivering marketing results and pursuing insights.
  • Project Management: Capable of handling overlapping projects and managing priorities.
  • Skills: Strong critical reasoning, commercial acumen, and analytical skills.
  • Leadership: Ability to lead multiple projects, both tactical and strategic, while meeting time and budgetary deadlines.

Additional Information

At SEEK we offer:

  • Tailored career development planning (including Education Assistance Program)
  • Professional development sessions with industry leading guest speakers
  • Support of flexible working, including a mix of office and work from home days depending on your role
  • Annual Performance Bonus Plan
  • Paid and unpaid leave benefits including Personal Flexi Days as well as the opportunity to purchase additional leave

At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.

We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us.

Should you require any specific support or adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist.

For this role, only those with eligible right to work will be considered.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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