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Data Analytics Manager

Role overview

Qualifications

  • Marketing analytics and performance measurement experience
  • Strong grasp of paid media, SEO, attribution and measurement
  • Ability to turn complex datasets into simple business recommendations
  • Understanding of reporting delivery through LOCALACT

Responsibilities

  • Define the performance measurement framework across paid and organic media
  • Turn performance data into strategic recommendations
  • Design and evaluate tests across channels and improve attribution
  • Define reporting requirements and enhance LOCALACT analytics

Key facts

Hard skills

Other skills

  • Problem Reporting
  • Communication
  • Collaboration
  • Problem Solving

About the company

Location3 logo

Location3

Digital Marketing & SEO Agencies

Location3 is the preferred digital partner of multi-location brands and franchise systems, delivering enterprise strategy with local activation. Founded in 1999, we focus on helping our partners optimize their own data and technology systems, drive brand awareness, increase units and customers, and maximize revenue potential through excellence in digital marketing. Our local marketing platform (LOCALACT) gives business owners the software and support needed to also advertise their businesses online and understand local marketing performance across search, social, video, audio, display, and more.Location3's omnichannel expertise includes:- Brand Strategy Development- Data, Analytics & Technology Integration- National + Local Media Buying & Planning- Connected TV / OTT - Paid Search (PPC)- Paid Social- Display Media- Digital Video- Digital Audio- Digital Out-of-Home- Business Listings & Location Data Management- Search Engine Optimization- Content Marketing- Conversion Rate Optimization- Creative Services- Website Design & Development- Linear & BroadcastWe've been helping businesses like yours successfully connect the dots between strategy, creative, media and technology since 1999. We can help you, too. Contact us today to get started.

Company details

Company typeSME
IndustryDigital Marketing & SEO Agencies
Company size51 - 200

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Job description

About Location3

Most agencies are built for one brand talking to one audience. We are built for brands that grow through local operators, where the marketing has to work in hundreds of different local markets at once and the people spending the budget are independent owners rather than a corporate team. That is a harder problem, and it is the one we have spent twenty five years on. We also build LOCALACT, the platform those owners use to run their own local marketing.

The opportunity

You would own the performance measurement and analytics strategy across paid and organic media.

Routine reporting is delivered through LOCALACT. This seat defines the metrics, designs the testing, and turns results into recommendations that change what teams do.

What you will own

● The performance measurement framework across paid and organic. KPI definitions, success metrics and measurement standards across the client portfolio

● Insights and strategic recommendations. Turning performance data into a clear story of what is driving results and what to do next

● Testing and attribution. Designing and evaluating tests across channels, audiences, creative, landing pages and investment strategy, and improving attribution across touchpoints

● Reporting and LOCALACT analytics. Defining reporting requirements and partnering with Marketing Technology to improve reporting capability, data availability and user experience in the platform

● Cross-functional partnership. Subject matter expert on analytics, measurement and attribution across Paid Media, Organic, Account Services and Marketing Technology

How you will be measured

Adoption of insights by media and account teams, and whether optimization decisions change as a result. Consistency of KPI definitions and reporting standards across the portfolio. Measurable improvement in campaign performance, lead quality visibility and business outcome tracking from testing and attribution work.

What we are looking for

● Marketing analytics and performance measurement experience, strong grasp of paid media, SEO, attribution and measurement, and the ability to turn complex datasets into simple business recommendations

● Understands that reporting is delivered through LOCALACT, and that this seat defines the metrics and turns results into recommendations rather than producing reports

● Wants to influence decisions through data and build cross-functional partnerships, not to build dashboards

Where you will work

This is a Denver-based remote role. You will be asked into our Glendale office a couple of times a month for in-person collaboration. There is no fixed schedule. Our office is at 720 South Colorado Boulevard, Glendale, Colorado.

Compensation and benefits

$102,000 to $127,000 base depending on experience. This is a full-time, exempt position. Eligible for the annual company bonus, paid on company performance.

Medical, dental and vision cover. A 401(k) with company match. Wellbeing stipends, paid time off, and support for remote working.

Hiring timeline

Applications are open now and close at 5.00pm Mountain Time on Monday 12 October 2026.

We review every application that week and will be in touch by Friday 16 October if we would like to take your application further. Interviews take place the week of 19 October and are held in person at our Glendale office.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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