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Senior Partner Marketing Manager

Role overview

Qualifications

  • 5+ years of experience in partner or channel marketing, product marketing, field marketing, or B2B marketing
  • Experience launching partners, programs, products, or integrated go-to-market initiatives
  • Strong understanding of go-to-market strategy, partner ecosystems, channel marketing, and partner-led growth
  • Experience using Salesforce or a similar CRM to track pipeline, attribution, and program performance

Responsibilities

  • Own the go-to-market launch of new partners, from positioning and launch planning through execution, optimization, and reporting
  • Develop joint messaging and marketing plans that communicate the value of the partnership to customers, prospects, partner audiences, and internal teams
  • Analyze performance across awareness, engagement, channel contribution, pipeline, revenue, and partner adoption; use insights to optimize programs and inform decisions
  • Manage multiple complex projects simultaneously in a fast-paced environment

Key facts

  • Remote from: United States
  • Full time
  • Senior (5-10 years)
  • Partner Marketing Manager
  • 122 - 122K yearly
  • English

Hard skills

Other skills

  • Analytical Skills
  • Communication
  • Problem Solving
  • Detail Oriented
  • Collaboration

About the company

Motive logo

Motive

Internet of Things (IoT) Platforms

Motive builds technology to improve the safety, productivity and profitability of businesses that power the physical economy. We serve more than 120,000 businesses, across a wide range of industries including construction, field service, agriculture, trucking and logistics, delivery, and more. At Motive, we are committed to building a company that creates products customers love and fostering a culture that enables people to do their best work. We are looking for people from all backgrounds who want to make an impact on the millions of businesses that power the physical economy. Please visit gomotive.com or email us at feedback@gomotive.com for more info.

Company details

Company typeLarge
IndustryInternet of Things (IoT) Platforms
Company size1001 - 5000

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Job description

Who we are:

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.

Motive serves nearly 100,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.

Visit gomotive.com to learn more.

About the Role:

The Strategic Marketing team helps drive awareness, growth, and revenue through Motive’s partner ecosystem. This role sits at the intersection of Sales, GTM Partnerships, Product, and Marketing, and focuses on taking partners to market and building repeatable programs that expand Motive’s reach, generate pipeline, accelerate deals, and deepen partner engagement.

The Senior Partner Marketing Manager will own partner marketing initiatives end-to-end—from launch strategy and joint positioning through channel activation, campaign execution, optimization, and reporting. This role is ideal for a strategic, highly collaborative operator who takes ownership, moves with urgency, and can turn new partnerships into measurable market impact.

What You'll Do:

  • Own the go-to-market launch of new partners, from positioning and launch planning through execution, optimization, and reporting.
  • Develop joint messaging and marketing plans that communicate the value of the partnership to customers, prospects, partner audiences, and internal teams.
  • Build and execute joint initiatives that activate partner-owned and partner-enabled channels, including sales teams, events, digital channels, content, and other routes to market.
  • Lead partner activations end-to-end, managing strategy, messaging, logistics, stakeholder alignment, and field execution to drive pipeline and revenue impact.
  • Create partner-facing campaigns, content, sales tools, enablement materials, and training that support awareness, adoption, and revenue growth.
  • Equip partners and internal teams with the messaging and tools needed to effectively position and distribute Motive’s solutions.
  • Analyze performance across awareness, engagement, channel contribution, pipeline, revenue, and partner adoption; use insights to optimize programs and inform decisions.
  • Identify gaps across the partner funnel and drive solutions that improve awareness, activation, conversion, and overall impact.
  • Manage budgets and resource tradeoffs across initiatives to maximize return on investment.
  • Manage multiple complex projects simultaneously in a fast-paced environment.

What We're Looking For:

  • 5+ years of experience in partner or channel marketing, product marketing, field marketing, or B2B marketing.
  • Experience launching partners, programs, products, or integrated go-to-market initiatives.
  • Experience building awareness and demand through partner-owned and partner-enabled distribution channels.
  • Experience working closely with Sales on pipeline-focused programs.
  • Strong understanding of go-to-market strategy, partner ecosystems, channel marketing, and partner-led growth.
  • Strong project management skills, with the ability to manage complex initiatives from strategy through execution.
  • Analytical and data-driven, with the ability to translate insights into action.
  • Strong operational rigor, including experience managing programs, processes, and budgets end-to-end.
  • Experience using Salesforce or a similar CRM to track pipeline, attribution, and program performance.
  • Strong judgment in prioritization, tradeoffs, and resource allocation.
  • Excellent communication and stakeholder management skills, with the ability to influence internal and external audiences.
  • Strong problem-solving skills and comfort navigating ambiguity.
  • High attention to detail and a high bar for quality.
  • Ability to thrive in a fast-paced, high-growth environment.

Pay Transparency
Your compensation may be based on several factors, including education, work experience, and certifications. For certain roles, total compensation may include restricted stock units. Motive offers benefits including health, pharmacy, optical and dental care benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all benefits are subject to eligibility requirements). Learn more about our benefits by visiting Motive Perks & Benefits.

The compensation range for this position will depend on where you reside. For this role, the compensation range is:

United States$89,000—$122,000 USD

Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives. 

Please review our Candidate Privacy Notice here.

UK Candidate Privacy Notice here.

The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology. 

All job postings are for existing vacancies. Please note; some interviews or new-hire training sessions may be held in person at one of our global offices.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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