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Humana
Health Insurance (Payers)
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Role Responsibilities
Assist in configuring and testing personalized journeys/campaigns in Adobe Journey Optimizer based on NBA strategy
Support the data analytics team in building and validating audience segments in Adobe Experience Platform
Collaborate with lifecycle marketers and channel leads to activate journey/campaign logic and improve targeting
Conduct quality assurance across journey components including events, wait steps, personalization rules, and triggers
Build and maintain HTML-based email templates and other digital assets to support journey execution
Ensure HTML communications are responsive, accessible, and aligned with brand standards
Monitor journey/campaign performance and assist in resolving execution issues
Maintain documentation and contribute to platform governance and best practices
Participate in training and enablement efforts to expand AJO/AEP capabilities across the team
Help deliver personalized member journeys/campaigns that enhance engagement and satisfaction
Support accurate and compliant execution of NBA logic across channels
Contribute to operational excellence through QA and platform stewardship
Grow your expertise in marketing technology, HTML development, and journey orchestration
Required Qualifications
Bachelor’s Degree in marketing, business, or a related field or 1-3 years of experience working within a marketing campaign delivery team
1–2 years of experience in marketing operations, lifecycle marketing, or digital campaign support
Must have exposure to Adobe Journey Optimizer, Adobe Experience Platform, Salesforce or similar platforms
Beginner level or higher proficiency in HTML/CSS for email or web development
Strong attention to detail and ability to collaborate across technical and business teams
Interest or experience in working in agile-based pod environments
Preferred Qualifications
Familiarity with Next Best Action personalization logic, event triggers, and segmentation
Exposure to regulated industries such as healthcare or financial services
Basic understanding of JSON, event payloads, or API-driven personalization
Experience with responsive email design and accessibility standards
Adobe certifications in AEP or AJO are a plus
Scheduled Weekly Hours
40Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.$86,300 - $118,700 per yearThis job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.Application Deadline: 09-01-2026
Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
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