Panasonic Pro A/V Sales Engineer

As a Sales Engineer for Panasonic Professional Video & Audio Systems (PAVNA), you will support the Sales Team in selling products and solutions using a consultative sales approach, leading technical engagements from pre-sales through post-sales support. You will understand and effectively communicate the technical aspects and benefits of Panasonic's KAIROS IP live production system, PTZ cameras, studio cameras, professional audio solutions, and associated software and services, while gathering customer requirements, recommending appropriate Panasonic and third-party products and solutions, and performing system design tasks.

In this role, you will provide on-site engineering services such as product configuration, adjustment, integration, and commissioning, and will train the PAVNA sales team, integrators, and end customers on PAVNA products and solutions. You will also collaborate closely with PAVNA Product Engineering and Service teams, sharing knowledge and experience across the organization to troubleshoot customer product and application issues.

At Panasonic Connect, we connect the power of people and technology to change work, advance society and help connect to tomorrow. Empathy, results, relentlessness and teamwork are the foundations of the Panasonic Connect Culture. Our mission is to elevate the employee experience by empowering individuals to use their voice and have a positive impact on our business.

Pre-Sales and Technical Proposal 

• Conduct technical pre-sales visits with customers, partners, and sales managers on the KAIROS IP live production system, PTZ cameras, studio cameras, professional audio solutions, and associated software and services
• Perform product demonstrations and shoot-outs
• Create customer system designs and layouts for KAIROS IP live production system, PTZ camera, studio camera, professional audio solution, and associated software and service installations
• Support Panasonic and partner sales events, trade shows, and seminars
• Train the sales team on products, solutions, and technologies

Post-Sales and Customer Support 

• Manage and resolve assigned product and solution performance and operation issues in a timely manner
• Conduct on-site and virtual operation and maintenance training for Panasonic products and solutions
• Provide on-site paid services for installation support, equipment setup, and commissioning

Product Knowledge and Collaboration 

• Continually expand relevant A/V and information technology knowledge through formal training and self-study, with a special focus on the technologies associated with new Panasonic products and solutions
• Maintain expertise and working knowledge of Panasonic and third-party software utilized in Panasonic products and solutions
• Collaborate and share knowledge and experience across the organization, contributing to team-wide best practices even without direct reports
• Participate in mandatory Product and Service meetings with factory product and service teams

Voice of the Customer 

• Create, maintain, and foster relationships with the customer base to gather information on customer likes and dislikes, competitor likes and dislikes, and unmet needs through face-to-face meetings, focus groups, support questions, and other channels
• Generate Voice of the Customer reports for use by product managers, planning teams, and development teams in the U.S. and Japan

Scope

• This is an individual contributor role, with no direct or indirect reports

Education and Experience

• Bachelor's degree in a technical field (Computer Science, Electrical Engineering, Broadcast and AV Engineering) or equivalent professional experience
• 7–10 years of professional experience in the professional video, broadcast, and AV industry
• Working knowledge of SMPTE ST 2110 and NDI-based IP live production workflows
• Hands-on design and operational experience with IT and IP networks, security, and products used in the AV industry
• Working knowledge of PTZ cameras, auto-tracking, and streaming workflows
• Hands-on experience with Windows, Mac OS, and Linux

Problem Solving

• Utilize active listening, analysis, research, creativity, and decision-making skills to quickly identify and solve customer, sales, and product problems
• Highly motivated individual who is a quick learner, intuitive, and able to manage multiple tasks simultaneously
• Strong, ongoing ability to track fast-changing industry trends and the competitive landscape — one of the most important qualities for this role, directly supporting effective problem-solving

Communications

• Effectively communicate, verbally and in writing, complex technical, project, and sales-related issues to customers, prospects, and PAVNA team members
• Create and deliver effective and persuasive presentations to small and large audiences
• Develop and foster collaborative working relationships with customers, consultants, integrators, partners, and team members, proactively sharing knowledge and experience across the organization even without direct reports

Other Requirements

• Demonstrated ability to work in a dynamic environment with minimal day-to-day supervision
• Ability to travel up to 50% of the time
• Ability to lift and carry a minimum of 40 lbs.

Benefits & Perks – What's In It For You

Panasonic is committed to supporting your total wellbeing through a wide variety of benefits and wellness programs to support your physical, emotional, financial, social, and environmental health. Here's what you can expect:

• Health Benefits – Offering medical, dental, vision, prescription plans, plus Health Savings Account and Flexible Spending Account options.
• Voluntary Benefits – Life, accident, critical illness, disability, legal, identity theft, and pet insurance.
• Panasonic Retirement Savings & Investment Plan (PRSIP) – 401(k) plan with company matching contributions and immediate vesting.
• Paid Time-Off Benefits – Vacation, holidays, personal days, sick leave, volunteer, and parental & caregiver leave.
• Educational Assistance – Tuition reimbursement for job-related courses after six months of service.
• Health Management and Wellbeing Programs – Lifestyle Spending Account, EAP, virtual health management, chronic condition, neurodiversity, tobacco cessation, substance abuse support, and life stage and fertility resources. Available to eligible employees starting the first day of the month following your start date. Eligibility for each benefit may vary based on employment status, location, and length of service.

We Take Opportunity Seriously:
At Panasonic, we are committed to a workplace that genuinely fosters inclusion and belonging. Fairness and Honesty have been part of our core values for more than 100 years and we are proud of our diverse culture as an equal opportunity employer.

*The salary range listed below is just one component of Panasonic's total package. Actual compensation varies depending on the individual's knowledge, skills, experience, and location. This role may be eligible for discretionary bonuses and incentives. The minimum hourly wage for this role will be the greater of the posted range, or minimum wage for the location where the employee will be working, subject to local minimum wage requirements.

We understand that your career search may look different than others and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience. If you are actively looking or starting to explore new opportunities, send us your application!

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or other characteristic protected by law. All qualified individuals are required to perform the essential functions of the job with or without reasonable accommodation.

Due to the high volume of responses, we will only be able to respond to candidates of interest. All candidates must have valid authorization to work in the U.S.

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