Remote | Brand & Creative Strategy Specialist (Marketing Collateral) — $70–$110/hour

We are sharing a specialised part-time consulting opportunity for experienced brand, creative direction, and marketing professionals with strong expertise in brand strategy, visual communication, creative development, and marketing collateral.

This role focuses on reviewing professional documents, spreadsheets, and presentation materials related to branding, creative direction, and marketing. Selected experts will assess outputs for strategic alignment, brand consistency, creative quality, factual accuracy, visual effectiveness, and overall professional credibility.

Key Responsibilities

Brand Strategy & Positioning

• Evaluate brand strategies, positioning materials, and related work products for quality and consistency
• Assess whether messaging and creative recommendations align with stated brand objectives
• Review brand narratives, value propositions, and audience positioning
• Identify inconsistencies, unsupported assumptions, and weaknesses in brand logic
• Apply professional judgement grounded in real-world brand strategy experience

Creative Direction

• Review creative concepts, campaign materials, and visual communication approaches
• Assess whether creative execution appropriately reflects brand identity and intended objectives
• Evaluate visual hierarchy, consistency, clarity, and overall creative quality
• Identify weak concepts, inconsistent execution, and aesthetic issues
• Review whether creative recommendations are practical and professionally credible

Marketing Collateral

• Evaluate brochures, presentations, campaign materials, sales collateral, and other marketing assets
• Assess content structure, messaging, visual presentation, and audience relevance
• Review consistency of branding, terminology, claims, and key messages
• Identify factual, editorial, visual, or formatting issues
• Evaluate whether collateral communicates its intended message clearly and effectively

Brand Identity & Consistency

• Review materials for consistency with established brand positioning and visual standards
• Assess use of messaging, tone, typography, layouts, and other brand elements
• Identify inconsistencies across related documents and presentations
• Evaluate whether different materials form a coherent brand experience
• Review alignment between strategic intent and creative execution

Marketing & Audience Communication

• Evaluate materials intended for customers, prospects, partners, or other audiences
• Assess whether messaging is clear, persuasive, relevant, and appropriately structured
• Review audience targeting and communication priorities
• Identify confusing, unsupported, or ineffective messaging
• Evaluate whether creative and marketing choices support the intended communication objective

Documents & Presentation Review

• Evaluate brand and marketing documents, spreadsheets, and slide decks for accuracy and completeness
• Review presentations for narrative flow, visual hierarchy, clarity, and professional polish
• Identify factual, aesthetic, editorial, and formatting errors
• Assess whether charts, tables, graphics, and other visual elements communicate information effectively
• Ensure key messages and recommendations are clearly presented

Structured Evaluation & Feedback

• Assess assigned outputs against domain-specific quality criteria
• Identify strategic, creative, factual, aesthetic, and presentation weaknesses
• Distinguish substantive brand or creative issues from minor production concerns
• Provide clear, structured written feedback explaining identified strengths and weaknesses
• Apply evaluation standards consistently across different brand and marketing work products

Ideal Profile

• 5+ years of relevant professional experience in brand strategy, creative direction, marketing, brand management, creative strategy, or a closely related field
• Experience as a Brand Manager, Creative Director, Marketing Manager, Brand Strategist, Creative Strategist, or similar professional
• Strong practical understanding of brand strategy, creative direction, and marketing collateral
• Experience developing or reviewing brand materials, marketing campaigns, presentations, creative concepts, or customer-facing collateral
• Strong visual judgement and ability to assess brand consistency and creative quality
• Highly proficient with Microsoft Office and Google Workspace
• Advanced proficiency with PowerPoint / Google Slides
• Strong spreadsheet and analytical skills
• Native or professional fluency in English
• Excellent written communication and ability to provide precise, structured feedback
• Strong attention to strategic, creative, visual, and presentation detail
• Master's degree or higher from a recognised institution is advantageous

Engagement Details

• Part-time independent contractor engagement
• Fully remote
• Flexible scheduling based on project requirements
• Compensation: $70–$110/hour
• Work includes evaluation of brand strategies, creative materials, marketing collateral, documents, spreadsheets, and presentation materials
• Projects may be extended, shortened, or concluded based on project needs and performance
• Work must be completed without using confidential or proprietary information belonging to any employer, client, institution, or other third party
• H1-B and STEM OPT support is unavailable for this engagement

About the Platform

This opportunity is available through 24-MAG LLC. We connect experienced professionals with remote consulting opportunities across technical, evaluation, and project-based workstreams.

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