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Marketing SME - Brand Strategy

Role overview

Qualifications

  • 8+ years of dedicated professional experience in marketing at a recognized, top-tier organization
  • Prior hands-on experience evaluating LLM/AI model outputs against rubrics
  • Demonstrable career progression in marketing roles
  • Ability to engage reliably for at least 35 hours/week during weekdays

Responsibilities

  • Guide research and engineering teams to close knowledge gaps in brand strategy and growth marketing
  • Design challenging marketing tasks and write accurate, well-reasoned solutions
  • Evaluate AI model outputs against structured rubrics and provide feedback
  • Develop and refine evaluation guidelines and scoring rubrics specific to marketing tasks

Key facts

  • Remote from: New York (USA)
  • Part time
  • Senior (5-10 years)
  • Brand Strategist
  • English

Hard skills

Other skills

  • Communication
  • Problem Solving
  • Social Skills

About the company

Mercor logo

Mercor

  • Job Boards & Talent Marketplaces
  • 51–200
Our vast talent network trains frontier AI models in the same way teachers teach students: by sharing knowledge, experience, and context that can't be captured in code alone. Today, more than 30,000 experts in our network collectively earn over $2 million a day.

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Job description

About the job

Mercor connects elite creative and technical talent with leading AI research labs. Headquartered in San Francisco, our investors include Benchmark, General Catalyst, Peter Thiel, Adam D'Angelo, Larry Summers, and Jack Dorsey.

Position: Marketing Specialist
Type: Contract
Compensation: $60–$80/hour
Location: Remote

Role Responsibilities

  • Guide research and engineering teams to close knowledge gaps in brand strategy, growth marketing, and campaign-reasoning tasks.
  • Design challenging, domain-relevant marketing tasks and write accurate, well-reasoned solutions grounded in real marketing practice.
  • Evaluate AI model outputs against structured rubrics and provide clear, written feedback on correctness, judgment, and reasoning quality.
  • Develop and refine evaluation guidelines and scoring rubrics specific to marketing tasks.
  • Collaborate with other subject matter experts to ensure consistency and accuracy in training data.

Qualifications

Must-Have

  • 8+ years of dedicated professional experience in marketing (e.g., brand strategy, growth marketing, performance marketing) at a recognized, top-tier organization (e.g., P&G, Unilever, Nike, Ogilvy, WPP, Omnicom, or equivalent).
  • Prior hands-on experience evaluating LLM/AI model outputs against rubrics or structured scoring criteria.
  • Demonstrable career progression (e.g., Marketing Manager → Senior Manager → Director/VP of Marketing).
  • Ability to engage reliably for at least 35 hours/week during weekdays.
  • Verbal and written communication skills, problem-solving skills, and interpersonal skills.

Application Process (Takes 20–30 mins to complete)

  • Upload resume
  • AI interview based on your resume
  • Submit form

Resources & Support

  • For details about the interview process and platform information, please check: https://talent.docs.mercor.com/welcome
  • For any help or support, reach out to: support@mercor.com

PS: Our team reviews applications daily. Please complete your AI interview and application steps to be considered for this opportunity.

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