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Growth Marketing Leader

Role overview

Qualifications

  • Senior leadership experience in marketing, B2B technology, cybersecurity, SaaS, or enterprise software
  • Proven success driving regional and global demand generation at scale
  • Strong understanding of cybersecurity buyers and complex enterprise buying cycles
  • Expertise in ABM, digital demand, paid media, lifecycle nurture, and BDR-aligned motions

Responsibilities

  • Lead global growth strategy across regions, segments, and priority buyer audiences
  • Manage full-funnel programmes that increase awareness, accelerate engagement, and convert demand into qualified opportunities
  • Oversee integrated campaigns across digital, paid media, ABM, events, content syndication, and lifecycle nurture
  • Optimize performance using intent data, segmentation, attribution, and funnel analytics

About the company

Thales logo

Thales

Aviation & Aerospace

Thales (Euronext Paris: HO) is a global leader in advanced technologies specialized in three business domains: Defence & Security, Aeronautics & Space, and Cybersecurity & Digital identity. It develops products and solutions that help make the world safer, greener and more inclusive. The Group invests close to €4 billion a year in Research & Development, particularly in key innovation areas such as AI, cybersecurity, quantum technologies, cloud technologies and 6G. Thales has close to 81,000 employees in 68 countries. In 2023, the Group generated sales of €18.4 billion.

Company details

Company typeLarge
IndustryAviation & Aerospace
Company size10001

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Job description

Location: Remote UK, United Kingdom

Thales is a global technology leader with more than 83,000 employees on five continents. With over 7,500 people in the UK, operating across defence, space, aerospace, and digital security, we help build a future we can all trust. Thales supports the security and stability of our nation by providing extraordinary technology to our customers, as well as delivering social value to the UK with our products and services.

Location: Remote UK

Industry: B2B Cybersecurity

Reports to: Chief Marketing Officer

About the Role

We’re seeking a strategic, data‑driven Growth Marketing Leader to build and scale a global growth engine for a leading B2B cybersecurity organisation. This role leads regional demand generation, digital acquisition, ABM, and full‑funnel optimisation to drive measurable pipeline, revenue, and market expansion.

What You’ll Lead

  • Global growth strategy across regions, segments, and priority buyer audiences.
  • Full‑funnel programmes that increase awareness, accelerate engagement, and convert demand into qualified opportunities.
  • Integrated campaigns across digital, paid media, ABM, events, content syndication, and lifecycle nurture.
  • Performance optimisation using intent data, segmentation, attribution, and funnel analytics.
  • Executive‑level reporting on pipeline, demand effectiveness, ROI, and regional performance.
  • Cross‑functional alignment with sales, product, channel, operations, and executive leadership.

What You Bring

  • Senior leadership experience in marketing, B2B technology, cybersecurity, SaaS, or enterprise software.
  • Proven success driving regional and global demand generation at scale.
  • Strong understanding of cybersecurity buyers and complex enterprise buying cycles.
  • Expertise in ABM, digital demand, paid media, lifecycle nurture, and BDR‑aligned motions.
  • Skilled in marketing technology, attribution, CRM, automation platforms, and performance reporting.
  • Inclusive people leadership and experience managing distributed teams, agencies, and budgets.

This role would suit a commercially minded, insight‑driven growth leader who excels at building scalable programmes, partnering across global teams, and translating complex cybersecurity challenges into clear buyer value. Comfortable setting strategy, coaching teams, and driving hands‑on execution when needed.

Closing Date: Friday 4th September

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At Thales, we ensure equal opportunities, pay and working conditions for all. The benefits we offer include private medical insurance, buying or selling annual leave, cycle to work schemes, employee discounts, paid volunteering day, stocks and shares, annual bonus and much more depending on the role. Read more about our benefits here.

 

We are committed to creating a workplace where everyone feels valued for who they are and the unique strengths they bring. Discover more about our programmes, employee networks, wellbeing policies, and inclusive features here.

 

If this role isn’t quite right for you, we encourage you to join our talent community where your details will be shared with our recruitment teams for other potential opportunities. Join the Talent Community here.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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