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PPC Specialist – Hospitality & Accommodation

Role overview

Qualifications

  • Proven expertise in managing PPC campaigns with consistent results
  • Advanced knowledge of Google Ads, Meta Ads Manager, and Google Analytics
  • Strong analytical skills for interpreting and acting on data insights
  • Excellent communication skills for collaborating with clients and internal teams

Responsibilities

  • Lead the planning, execution, and optimisation of PPC campaigns across Google Ads, Meta Ads, and Bing
  • Take full ownership of assigned accounts, ensuring exceptional performance and client satisfaction
  • Conduct in-depth keyword research, competitor analysis, and campaign strategies
  • Monitor key performance metrics (CTR, CPC, ROAS, etc.) and deliver actionable improvements

About the company

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Dijitally

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Company details

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Job description

At Dijitally, we’re passionate about helping businesses grow through smart, sustainable digital solutions. Based in Australia and proudly partnering with one of the country's leading fintech companies, we empower customers and retailers to achieve greater financial freedom – and we have some exciting projects ahead.

We are seeking a talented PPC Specialist on a contract basis, with the view to transitioning to a permanent role later down the track. As a mid-senior level team member, you will take ownership of key client accounts, working across both Search and Social channels. This is an exciting opportunity to prove your ability to handle a high workload remotely and grow with our team. Prior hotel and/or accommodation experience will be very beneficial.

Here's what you'll be doing:

  • Lead the planning, execution, and optimisation of PPC campaigns across Google Ads, Meta Ads, and Bing.

  • Take full ownership of assigned accounts, ensuring exceptional performance and client satisfaction.

  • Conduct in-depth keyword research, competitor analysis, and campaign strategies.

  • Monitor key performance metrics (CTR, CPC, ROAS, etc.) and deliver actionable improvements.

  • Write persuasive ad copy and collaborate on creative assets.

  • Design and implement A/B testing to maximise campaign effectiveness.

  • Oversee budgets and allocate spend efficiently.

  • Prepare comprehensive performance reports and present findings to stakeholders.

  • Stay informed on the latest trends and best practices in paid advertising.

What you’ll bring:

  • Proven expertise in managing PPC campaigns with consistent results.

  • Advanced knowledge of Google Ads, Meta Ads Manager, and Google Analytics.

  • Strong analytical skills for interpreting and acting on data insights.

  • Excellent communication skills for collaborating with clients and internal teams.

  • Experience with remarketing, conversion tracking, and e-commerce strategies.

  • Google Ads certifications (preferred but not essential).

  • Prior hotel and/or accommodation experience.

Bonus point: A background in the hotel industry is highly preferred.

How we work:

This is a remote role, with core working hours aligned to the Australian AEST time zone. We value flexibility but trust you to manage your workload effectively. You’ll stay connected with the team through Slack, G Suite, and email - and your ability to communicate clearly and proactively will set you up for success.

A bit about us:

At Dijitally, we’re all about collaboration, curiosity, and making great work together. We create an environment where people support each other, grow together, and feel empowered to do their best. While we move at pace, we know balance matters - so we offer flexibility to help our team stay motivated and energised. Open communication, fresh thinking, and a can-do attitude are what drive us forward.

We celebrate individuality and champion inclusion. If you don’t tick every box but feel this role could be a great fit, we still encourage you to apply. We value potential just as much as experience, and we welcome people of all backgrounds - regardless of race, religion, gender identity, sexual orientation, age, disability, or culture.

Ready to create great experiences? We’d love to hear from you!

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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