PPC Campaign Specialist

PPC Campaign Specialist

As a PPC Campaign Specialist with Omni Channel Solutions, you will be responsible for managing and optimizing our clients' pay-per-click (PPC) advertising campaigns across various digital platforms. You will work closely with our clients to understand their business goals and develop PPC strategies to achieve them. You will be responsible for managing all aspects of PPC campaigns, including keyword research, campaign setup, ad copywriting, bid management, and performance tracking.

You are analytical and have a numbers-driven mindset. You are able to multitask and have a proven track record and adherence when it comes to meeting deadlines and changing priorities. You are a collaborative team player—your day will consist of accomplishing the priority search and programmatic advertising tasks, and/or optimizing and creating insights and action items reports for different accounts.

DAILY DELIVERABLES

• Setup and ongoing optimization and management of PPC campaigns for multiple clients

• Keyword research and building for search advertising campaigns

• Participate in day-to-day campaign executions and optimizations, reporting to our client, and media activity on several accounts.

• Analysis of campaign data and reporting on recommendations and strategy on a weekly basis

• Campaign Building for both search and programmatic advertising

• Keep up with the latest developments in marketing trends, technology, and the best practices to promote creative campaign designs.

• Train, support, and upskill new members of the team for any relevant skills needed for the job

• Create high level insights and actionable recommendations

• Ability to manage multiple accounts and tasks with effective resolutions

• Actively collaborate with the other stakeholders and clients to align advertising campaigns with other ongoing initiatives.

• Conduct brand research and stay up to date with latest Amazon trends

• Perform all other tasks given by the Advertising Leads

SKILLS AND QUALIFICATIONS

• Degree in Business, Marketing, Advertising, Communications or equivalent preferred

• 2+ years of digital advertising experience, whether at an agency, end brand, or technology platform

• Fluent In American English, Reading, Writing and Speaking

• Excellent written and verbal communication skills

• Must have keen attention to detail

• Sound analytical and qualitative skills

• Motivated with a desire to work on a fun working environment

• Passionate about driving your own professional and personal development