Senior SEO Specialist (Senior/Lead)

RISK inc: An International iGaming Company Pushing the Boundaries of Entertainment

Who We Are: An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 1000+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.

Always Pushing the Boundaries? You Already Belong at RISK!

Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.

We are looking for an Senior SEO Specialist to join our team.

Responsibilities:

• Develop and implement effective SEO strategies aligned with business goals;

• Drive websites to top positions in Google and maintain stable rankings in competitive niches;

• Create and execute content and link-building plans;

• Analyze SERPs, competitors, and market landscape to identify growth opportunities;

• Set SEO goals and ensure KPI achievement;

• Monitor performance, analyze results, and prepare regular reports;

• Plan and manage budgets in line with defined KPIs; optimize costs and ROI;

• Generate and test SEO hypotheses, as well as explore new traffic acquisition channels.

Requirements:

• 3+ years of experience in the gambling/iGaming industry in a related SEO role;

• Hands-on experience working with the EU market; Tier1 market experience will be a strong plus.

• Proven track record of promoting websites in competitive/grey niches within the last 3–6 months;

• Deep understanding of search engine algorithms and ranking factors;

• Ability to quickly make decisions and adapt websites to search engine updates;

• Strong understanding of website architecture, development principles, and technical SEO fundamentals;

• Practical experience working with search engine filters, manual penalties, and domain blocks;

• Solid knowledge of both on-page and off-page SEO optimization;

• Experience in preparing and assigning technical tasks (content, development, analytics) and controlling their execution;

• Strong analytical thinking and ability to identify root causes of performance issues;

• Proficiency in Ukrainian (written and spoken).

Nice to Have:

• Experience with WordPress at the level of configuration and website launch;

• Experience coordinating cross-functional teams (content, dev, analytics, outreach);

• Strong problem-solving mindset and ability to dig deep to find answers;

• Clear understanding of price–quality ratio when evaluating backlinks and domains;

• Experience with alternative or grey-hat promotion methods;

• Basic knowledge of CSS and HTML at the site administration level;

• Experience with automation of business processes;

• Confident use of modern LLM systems.

Our Benefit Cafeteria is Packed with Goodies:

• Children Allowance

• Mental Health Support

• Sport Activities

• Language Courses

• Automotive Services

• Veterinary Services

• Home Office Setup Assistance

• Dental Services

• Books and Stationery

• Training Compensation

• And yes, even Massage!

Ready to Take the Leap?

Join a team where every day is an opportunity to take a RISK and come out on top. Follow us on LinkedIn and Instagram, and let us be your hub for turning ambitious ideas and extraordinary solutions into reality.