Director, Product Marketing

Director, Product Marketing

The Director, Product Marketing, Decision and AI Lab leads the product marketing function for Lumivero's Decision portfolio — @RISK, Predict, and SharpCloud — together with emerging AI Lab initiatives. This role will set shared standards for positioning, messaging, and go-to-market execution while managing, coaching, and developing product marketers aligned to these products. This role owns go-to-market planning for major releases, including launches, sales enablement, and campaign timing coordinated with Demand Generation, and partners with Product Management leadership so market and competitive input shape the roadmap. The Director also supports pricing and packaging strategy alongside Sales and Finance and maintains the competitive intelligence program used across the business. Drives sales enablement plus post-launch adoption, retention, and expansion in partnership with Customer Success, using customer feedback and usage data to ensure a strong customer experience. Success is measured by launch quality, pipeline and revenue impact, and the strength of the team this role builds. 

 

​​Positioning, Messaging & Market Intelligence​ 

• ​​Set positioning and messaging standards used across the product marketing team.​ 

• ​​Align positioning and go-to-market standards across @RISK, Predict, and SharpCloud so the Decision portfolio tells a consistent story to the market.​ 

• ​​Maintain the competitive intelligence and market analysis program used across the business, including input into roadmap planning with PM leadership.​ 

​​Pricing, Packaging & Go-to-Market Launch​ 

• ​​Own pricing and packaging strategy in partnership with Sales and Finance.​ 

• ​​Own go-to-market planning and launch execution for major releases across the Decision portfolio, including tiering, release operations, and campaign timing.​ 

​​Sales Enablement, Customer Growth & Team Leadership​ 

• ​​Equip Sales, CS, and Support with the battlecards, training, and tools needed to win competitive deals.​ 

• ​​Partner with Customer Success on adoption, retention, and expansion programs across the customer lifecycle, using customer feedback and usage/adoption data to guide a strong customer experience.​ 

• ​​Manage, coach, and develop product marketers aligned to @RISK, Predict, SharpCloud, and AI Lab initiatives.​ 

​​Required Qualifications & Education​ 

• ​​Bachelor's degree in marketing or related field.​ 

• ​​8+ years of product marketing experience, including 3+ years leading a team.​ 

• ​​Experience in B2B SaaS, ideally risk analytics, simulation, or decision-support software.​ 

• ​​Experience supporting pricing and packaging initiatives is a plus.​ 

• ​​Strong track record of launch execution, sales enablement, and GTM strategy.​ 

• ​​Excellent leadership and cross-functional communication skills.​ 

As part of our hiring process, candidates for this role will complete the Criteria Cognitive Aptitude Test (CCAT), which measures problem-solving, critical thinking, and the ability to learn new skills quickly.

This is a Remote / Work From Home role for the United States only. We are unable to provide sponsorship for this role.

Talk About Company Perks! 

Phenomenal Benefits. Lumivero offers a comprehensive benefits package, including full medical, dental, and vision coverage, flexible PTO, 401K, and more. 

High-Growth Startup Mentality. There is plenty of room for you to impact the organization and advance your career positively.


Please note that this employer uses an automated AI resume screening tool as part of the application review process. This tool analyzes resumes against job requirements to help identify well-suited candidates based on skills, education, and relevant experience. However, human recruiters and hiring managers remain actively involved throughout the process — they review applications, exercise independent judgment, and make all final shortlisting and hiring decisions.