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Digital Adoption Lead

Role overview

Qualifications

  • Bachelor's degree in Business, Technology, or a related field
  • 5+ years of experience in digital adoption, change management, digital transformation, product enablement, or a related field
  • Experience working with enterprise technology products
  • Strong understanding of business process transformation, workflow optimization, and user adoption principles

Responsibilities

  • Lead the planning and execution of digital adoption and change management strategies
  • Develop and execute integrated communication, training, and enablement plans
  • Build and maintain strong relationships across technology, business, and corporate teams
  • Define success metrics to measure adoption rates, feature usage, and overall effectiveness of technology solutions

Key facts

  • Remote from: United States
  • Full time
  • Senior (5-10 years)
  • English

Other skills

  • Communication
  • Collaboration
  • Problem Solving

About the company

Fragomen logo

Fragomen

Fragomen is a leading firm dedicated to immigration services worldwide. The firm has over 5,500 immigration professionals and support staff in more than 60 offices across the Americas, EMEA and Asia Pacific. A member of the Am Law 100 and Am Law Global 100, Fragomen offers immigration support in more than 170 countries. Fragomen’s professionals are respected leaders in the immigration field, and the firm is regularly recognized as a leading employer of minority and female attorneys. The firm supports all aspects of global immigration for corporate, academic, nonprofit, and individual clients, including strategic planning, quality management, reporting, case management and processing, compliance program counseling, representation in government investigations, government relations, complex matter solutions, and litigation. Fragomen is a long-time leader in the immigration technology space and continues to lead the way in the digitization of the immigration journey. It has created Fragomen Technologies Inc., a Fragomen subsidiary focused on the nexus of law and technology to further enhance its technology offering. These capabilities allow Fragomen to work in partnership with individuals and corporate clients across all industries to plan talent strategy, facilitate the transfer of employees worldwide, and navigate complex challenges. For detailed information about Fragomen, visit www.fragomen.com

Company details

Company size5001 - 10000

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Job description

Job Description

Overview 

We are seeking a Digital Adoption Lead to help employees successfully adopt new technology and new ways of working. You'll develop adoption strategies, lead technology launches, create engaging communications and learning experiences, and partner with teams across the organization to ensure technology solutions are understood, embraced, and continuously improved through user feedback 

 

Key Responsibilities 

Digital Adoption Strategy 

  • Lead the planning and execution of digital adoption and change management strategies that prepare users for new technology, accelerate adoption, and maximize business value. 

  • Partner with technology teams, business stakeholders, and other corporate departments to align priorities and ensure adoption readiness for successful technology launches. 

  • Develop clear and compelling narratives that help users understand what’s changing, why it matters, and how it impacts their work. 

  • Develop and maintain an understanding of the organization's technology landscape, user needs, and industry trends to inform adoption priorities and identify opportunities to improve the user experience. 

  • Identify potential barriers to adoption and recommend strategies that help users successfully embrace new technology. 

Launch Readiness & Enablement 

  • Develop and execute integrated communication, training, and enablement plans to support technology rollouts, product launches, and major feature releases. 

  • Create scalable adoption assets, including playbooks, videos, FAQs, in-product guidance, and reusable materials that support diverse learning styles. 

  • Leverage a range of communication channels (e.g., intranet, webinars, email, digital guidance) to build awareness and reinforce key messages before, during, and after launch. 

  • Promote a consistent and engaging adoption experience across the technology portfolio by applying best practices and reusable approaches. 

Partnerships & User Insights 

  • Build and maintain strong relationships across technology, business, and corporate teams to foster ongoing collaboration, encourage engagement, and champion digital adoption. 

  • Help facilitate workshops, feedback sessions, and other engagement opportunities to understand user needs, validate adoption approaches, and identify opportunities for continuous improvement. 

  • Monitor user feedback, adoption trends, and usage insights following technology launches to identify and address adoption challenges. 

  • Serve as an advocate for users by translating feedback and adoption insights into actionable recommendations that improve the user experience and inform future product enhancements. 

Adoption Analytics & Continuous Improvement 

  • Define success metrics to measure adoption rates, feature usage, engagement, productivity gains, and overall effectiveness of technology solutions. 

  • Develop and maintain scalable adoption processes, templates, and best practices to drive consistency and efficiency. 

  • Capture and share key lessons learned, best practices, and adoption outcomes to improve future technology initiatives. 

Qualifications 

  • Bachelor's degree in Business, Technology, or a related field and 5+ years of experience in digital adoption, change management, digital transformation, product enablement, or a related field, OR equivalent combination of education and practical experience. 
  • Experience working with enterprise technology products 

  • Experience leading or supporting technology launches, adoption initiatives, or organizational change efforts. 

  • Strong understanding of business process transformation, workflow optimization, and user adoption principles. 

  • Strong organization skills, with the ability to manage multiple initiatives simultaneously. 

  • Experience using adoption metrics, user feedback, and analytics to measure success and continuously improve outcomes. 

  • Ability to work effectively in a remote environment, demonstrating strong ownership, communication, and collaboration. 

  • Experience with digital adoption platforms (e.g., Whatfix) and product analytics tools (e.g., Mixpanel) is a plus. 

All offers and/or employment contracts are contingent upon the successful completion of the Firm’s pre-employment screening process. This process may include verifying the candidate’s identity, confirming legal authorization to work in the offered position’s location, and conducting a comprehensive background check, where permitted by local regulations. We use limited AI‑assisted tools for administrative screening purposes only - never for decision‑making. All hiring decisions are made by people. Applicants may have rights to information and explanations regarding the use of such tools, or request human review, as required by applicable regional laws.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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