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Brand Copywriter

Role overview

Qualifications

  • Proven experience in copywriting or related field
  • Strong understanding of brand voice and positioning
  • Ability to write clear and engaging copy
  • Familiarity with marketing strategies and channels

Responsibilities

  • Own and deliver high-quality copy across Brand Marketing touchpoints
  • Write clear, engaging, and distinctive copy that aligns with the brand voice
  • Develop and maintain a clear tone of voice framework for the brand
  • Review and elevate existing copy to meet brand standards

Key facts

Other skills

  • Collaboration
  • Detail Oriented
  • Creative Thinking

About the company

Mayflower logo

Mayflower

Company details

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Job description

Mayflower is a technology company building large-scale entertainment products for a global audience. Our platforms serve millions of users worldwide and rank among the top-50 most visited websites globally. For more than 10 years, we've been creating reliable, high-performance solutions at the intersection of product, engineering, and entertainment.

The Brand Copywriter is responsible for owning and executing product brand voice across Brand Marketing touchpoints. This role ensures all messaging is clear, distinctive, and aligned with the brand vision and strategy, maintaining consistency and raising the overall quality of copy across brand campaigns, communications and content.

As part of the Brand Marketing team, this role plays a key part in shaping how product communicates across a wide range of outputs, including brand campaigns, product marketing, social, CRM, PR, and community channels.


Join our team and help shape the future of live entertainment!

Responsibilities:

  • Own and deliver high-quality copy across Brand Marketing touchpoints, including brand campaigns, CRM, social, product marketing, PR, and community channels;

  • Write clear, engaging, and distinctive copy that aligns with the brand voice and resonates with target audiences;

  • Take ownership of copy development from brief through to final delivery, ensuring speed, quality, and consistency;

  • Develop and maintain a clear, accessible tone of voice framework for the brand, ensuring it is consistently applied across all Brand Marketing outputs;

  • Review and elevate existing copy, rewriting where needed to bring it up to brand standard;

  • Work closely with Design and Creative to develop integrated campaign ideas and ensure copy and visuals work seamlessly together;

  • Contribute to brand campaigns and key moments throughout the year, developing strong concepts, headlines, and messaging;

  • Support product marketing campaigns by translating features and updates into clear, engaging, and on-brand messaging;

  • Ensure all copy is aligned with brand vision and strategy, maintaining a high bar for quality across all outputs;

  • Take ownership of copy quality across Brand Marketing, reducing the need for senior rewrites and rework;

  • Use AI tools effectively to scale copy production while maintaining a high standard of quality, creativity, and brand consistency.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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