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Paid Ads Specialist

Role overview

Qualifications

  • 2+ years of experience in paid ads (Meta, Google Ads, TikTok, etc.)
  • Proven track record of managing ad budgets and hitting ROI targets
  • Strong understanding of audience targeting, bidding strategies, and conversion tracking
  • Proficiency with analytics tools (Google Analytics, Ads Manager, etc.)

Responsibilities

  • Plan, create, and optimize paid advertising campaigns across digital platforms
  • Manage ad budgets effectively to maximize ROI
  • Monitor and analyze campaign performance metrics
  • A/B test creatives, copy, and targeting strategies

About the company

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Hire Highs

Championing a global workforce by redefining outsourcing and talent acquisition through our unique integrative approach. We help maximize client ROI across a variety of industries and roles, leveraging a thought-partner framework and customized solutions for our clients. Services Offered for Part-Time, Full-Time and Project-Based -Appointment Setter, Sales Development Reps, List Building/Lead Generation, Account Management -Facebook Ads, Google Ads, Pinterest Ads, TikTok Ads, Shopify/Ecommerce Support -SEO, Link Building, On-Page/Technical, Blog Content and Copywriting -Affiliate Marketing/Influencer Marketing -Web Design -Graphic Design, Video Editing, Logos, Motion Graphics, Social Media Management -Administrative Assistance, Executive Assistance -CX Support Industries -CPG (DTC and B2B) -eCommerce -Design and Marketing Agencies -Local Businesses -Consumer Tech -Health and Medical Providers

Company details

Company size11 - 50

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Job description

Role Overview:
We are looking for a results-driven Paid Ads Specialist to manage and optimize ad campaigns across platforms (Meta, Google, TikTok, etc.) with a strong focus on budget management, ROI, and performance tracking.

Key Responsibilities:

  • Plan, create, and optimize paid advertising campaigns across digital platforms.

  • Manage ad budgets effectively to maximize ROI.

  • Monitor and analyze campaign performance metrics.

  • A/B test creatives, copy, and targeting strategies.

  • Collaborate with the creative and marketing teams to align campaigns with business goals.

  • Provide detailed performance reports with actionable insights.

Requirements:

  • 2+ years of experience in paid ads (Meta, Google Ads, TikTok, etc.).

  • Proven track record of managing ad budgets and hitting ROI targets.

  • Strong understanding of audience targeting, bidding strategies, and conversion tracking.

  • Proficiency with analytics tools (Google Analytics, Ads Manager, etc.).

  • Attention to detail and a data-driven mindset.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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