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Salesforce-Marketo GTM Specialist

Role overview

Qualifications

  • Strong experience with Marketo for campaign builds
  • Experience in supporting Sales and Marketing GTM initiatives
  • Mid-level professional with hands-on configuration skills
  • Knowledge of AI-driven Salesforce features

Responsibilities

  • Configure and enhance Salesforce tools for GTM execution
  • Assist with sales enablement workflows including lead management and opportunity tracking
  • Support marketing enablement use cases such as campaign execution and lead scoring
  • Partner with Salesforce Sales Product Manager to design and build Proof of Concepts

About the company

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HireTech Group

Company details

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Job description

Company Description

 

    Job Description

    We are looking for a Salesforce Marketing & Sales Enablement Specialist to support Sales and Marketing Go-To-Market (GTM) initiatives. The ideal person will have strong experience working with Marketo for campaign builds and GTM strategy.

    This person will work closely with our Salesforce Sales Product Manager, Sales teams, and Marketing teams to develop proofs of concept (POCs), improve existing Salesforce processes, and support enablement efforts across the Go To Market Strategy lifecycle.


    This role is ideal for a mid-level professional who enjoys
    hands-on configuration, cross-functional collaboration, and experimenting with new
    capabilities, especially AI-driven features within Salesforce and connected platforms.

    Duties
     Support Sales and Marketing teams by configuring and enhancing Salesforce
    tools that enable GTM execution.
     Assist with sales enablement workflows, including lead management, opportunity
    tracking, and pipeline visibility.
     Support Marketing enablement use cases such as campaign execution, lead
    scoring, and handoff to Sales, Salesforce Configuration, and Proof of Concepts
     Partner with the Salesforce Sales Product Manager to design and build Proof of Concepts for
    new Go To Market capabilities.
     Configure Salesforce Sales Cloud features (objects, fields, flows, reports,
    dashboards).
     Identify opportunities to improve or streamline existing Salesforce processes
    across Sales and Marketing.

    Additional Information

    All your information will be kept confidential according to EEO guidelines.

     

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    MR

    Marcus Rivera

    Chief Revenue Officer

    m.rivera@company.com
    linkedin.com/in/marcusrivera
    Unlocked after you apply
    ·

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