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Senior CRM Manager (Technical)

Role overview

Qualifications

  • Demonstrable experience building in Iterable or a comparable platform
  • Comfortable experience with liquid/handlebars templating and basic data structures (JSON)
  • Strong understanding of lifecycle marketing principles
  • Experience working with or alongside data/analytics teams

Responsibilities

  • Designing, building and maintaining complex multi-step journeys in Iterable
  • Owning the technical relationship with our CRM platform
  • Translating business and lifecycle goals into technical builds
  • Identifying opportunities to make execution more scalable

Key facts

Other skills

  • Problem Solving
  • Collaboration
  • Adaptability

About the company

Student Beans (now Pion) logo

Student Beans (now Pion)

AdTech & Programmatic Advertising

We've rebranded to Pion. Follow our new account @wearepionglobal. Your ticket to next-level growth. Since 2005, we’ve uniquely built our expertise to help brands better understand, engage and grow loyalty with students, Gen Z, and other strategic consumer groups. We combine insights, advertising and verification across a range of strategic consumer groups to accelerate your growth on campus, in-store and online. Understand, engage and grow with a single partner. You’re in good company. We’re trusted by over 1,000 brands in more than 100 countries.

Company details

IndustryAdTech & Programmatic Advertising
Company size201 - 500

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Job description

A little bit about us…

Pion is the award-winning platform where audience verification, data ownership, and marketing reach converge. We help 3,500+ brands—including the world’s biggest retailers—build lasting loyalty across 10 consumer groups in 100+ territories. Whether it’s through Student Beans, Beans iD, or our YMS events, we enable growth without compromise. At Pion, you’ll help us build a smarter, more transparent future for global commerce.

Life at Pion Where People Thrive

At Pion, we’re driven by big ideas and bold thinkers.

Our purpose is clear: We make it possible to reward those who shape our world, from Students to Healthcare workers and more. That mission demands diverse perspectives and a culture where everyone belongs.

Our people power everything we do from innovation to collaboration. We’re here to break down barriers and build a space where everyone can grow, learn, and thrive—because affordability starts with empowered people.

Check out our SHARP values to find out more about our culture.

Research shows that while men apply to jobs when they meet 60% of the requirements, women and those in underrepresented groups tend to only apply when they tick every box. We don’t think you should have to tick every box. We value your uniqueness, and it goes without saying that all applications are welcome, even if you don’t think you fit the criteria. 

Need any adjustments to support you with your application? Just drop us an email at talent@wearepion.com.

About the role.

As a result of our incredible success and growth, we are looking for a Senior CRM Manager (Technical)  to join us.

Responsibilities include 

  • Designing, building and maintaining complex multi-step journeys in Iterable, including branching logic, dynamic content, and cross-channel orchestration.
  • Owning the technical relationship with our CRM platform: data feeds, event tracking, API/webhook integrations, catalogue/template systems, and troubleshooting.
  • Translating business and lifecycle goals (onboarding, activation, retention, win-back) into technical builds without losing the strategic intent along the way.
  • Partnering with our data/analytics function (and external agency where relevant) to ensure journeys are properly instrumented for measurement and attribution.
  • Identifying opportunities to make execution more scalable (e.g. templating, dynamic content blocks, catalogue-based builds) so the team can do more with existing resources.
  • Supporting QA and act as technical backstop/escalation point.
  • Staying close to the platform roadmap and new features (Iterable and adjacent martech) and proactively recommending where we should adopt them.

Requirements

A little bit about you.


We’d really like to hear from you, if you have

  • Demonstrable experience building in Iterable (or a comparable platform: Braze, Salesforce Marketing Cloud, Klaviyo) at a technical level. 
  • Comfortable experience with liquid/handlebars templating, basic data structures (JSON), event-based triggers, and API-level thinking.
  • Strong understanding of lifecycle marketing principles.
  • A builder's mindset: you'd rather prototype and test than write a long spec
  • Experience working with or alongside data/analytics teams on tracking, attribution, or incrementality
  • Comfortable experience holding technical ownership

Benefits

Life at Pion.

Let’s take a look at a few things that make Pion an amazing place to work…

💰 Competitive salary.

🌴 30 days annual leave, plus bank holidays.

🏆 Accredited 'Great Place To Work’ company in three categories.

🧠 Commitment to personal development and career growth, coaching workshops and progression plans.

👩🏽‍💻Remote-first working environment. This means you’re not obligated to come into the office, you can choose the environment you think you excel best in with up to 180 days working from abroad (subject to approval — sadly, we can’t say yes to every beach).

📅Flexible working hours (start between 8-10am and finish between 4:30-6:30pm).

❤️ Focus on welfare. We offer a monthly wellness allowance, gym memberships, access to mental health first aiders, a health cash plan and more.
🛍️ Access to incredible partnership discounts for the biggest brands in the world. Think Google, Apple, GymShark, Domino's, Uber and loads more!
💻 £200 work from home set up allowance to put towards your at-home working space.


Want to know more?
Check out our career site for everything you need to know about starting a career with Pion.

Due to the high volume of applicants, we can only respond to shortlisted applicants. By submitting your application, you agree that Pion may collect your personal data for recruiting, global organisation planning, and related purposes. Our Applicant Privacy Notice explains what personal information and where we may process, our purposes for processing, and the rights you can exercise over Pion’s' use of your personal information.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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