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Head of Performance Marketing

Role overview

Qualifications

  • Senior B2B Growth operator at SaaS or AI
  • Documented experimentation practice
  • Comfortable with data
  • Partnerships experience

Responsibilities

  • Own acquisition as one system
  • Run paid acquisition across B2B channels
  • Build partnerships as an acquisition channel
  • Own reporting and measurement

Key facts

Other skills

  • Communication
  • Problem Solving
  • Collaboration
  • Leadership

About the company

Viktor logo

Viktor

Computer Software / SaaS

Zeta Labs is a Forex Technical Advisor and Fintech Consultant. We provide white-label FX market research and technical analysis solutions for portfolio managers, investment firms and brokerages. Our experienced team of FX strategists, traders and R&D leads have a wealth of industry experience and have worked with various partners to provide tailored solutions for their clients.

Company details

IndustryComputer Software / SaaS
Company size1 - 10

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Job description

About Viktor

Viktor is the AI teammate. It lives in Slack and Microsoft Teams, connects to thousands of tools, and does real work for real companies: finance, marketing, ops, engineering. We're building the product that replaces half the SaaS stack.

The team is small. The scope is not.

The Short Version

You own how Viktor acquires customers: paid channels, partnerships, experimentation, the top of the funnel through to first conversion. You turn marketing spend into signups and signups into paying teams. You think in experiments, move fast, and treat acquisition as a system to optimize, not a deck to present.

What's Actually Going On Here

Viktor is an AI-native product growing fast. Acquisition is the discipline we're standing up: a single owner across paid, partnerships, experimentation, and the conversion path from first touch to paying customer.

You'll be the founding leader of Acquisition end-to-end. Day-1 operator. Day-180 architect. Day-540 leader of a small AI-native team that does the work of a traditional eight to ten.

What You'll Actually Do

  • Own acquisition as one system. Every channel measured, every input named, every dollar prioritized by impact on pipeline.

  • Run paid acquisition across the channels that work for B2B. Set the strategy and budget, own the outcome.

  • Run the experimentation cadence. Weekly experiments with clear hypotheses and write-ups that compound. Velocity over polish.

  • Build partnerships as an acquisition channel: ecosystem plays, co-marketing, integrations. Targeting and structuring are yours.

  • Own reporting and measurement. Weekly and monthly read-outs to leadership, with pipeline and paying accounts as the headline numbers, not signups.

  • Build the department playbook: JDs, SOPs, measurement frame, hiring rubric for the next hires.

  • Work shoulder-to-shoulder with the co-founders. They'll have opinions, you'll have data, and the good ideas win.

The Bar

You'll be measured on pipeline, paying accounts, and CAC efficiency, not experiment count or campaign launches. "I'd hire three people for this" is an instant no-hire. Operator-first or don't apply.

How You'll Know It's Working

  • 30 days. Funnel mapped end-to-end. Spend baselined. Low-conviction work halted. First experiments shipped.

  • 60 days. Restructured program live. Experimentation cadence locked. Pipeline read-out visible in the weekly leadership cycle.

  • 90 days. Mature optimization layer. Partnership channels open. Activation moving. Hiring playbook documented.

Who You Are

  • Senior B2B Growth operator at SaaS or AI. Pipeline-accountable, not vanity-metric accountable.

  • Full-funnel fluency. You've owned acquisition, activation, and lifecycle as one connected system.

  • A documented experimentation practice. You can show the cadence and the wins from a prior role.

  • Comfortable with data. You read it directly, form a view, and act.

  • Partnerships reps. You've run at least one acquisition channel that wasn't a paid ad account.

  • Operator-first. You're in the work, not adjacent to it.

  • AI-native daily workflow. You use Claude and similar tools as a real part of how you work.

  • Founder mentality. You're building a discipline, not inheriting one.

Why This Role Is Different

  • No layers between you and the work. You own it.

  • The function you build defines how Viktor scales. The team after you executes against the model you set.

  • The product makes the work easier. The demo closes when the right buyer lands; your job is making sure they land, and stay.

  • The co-founders already believe Acquisition is strategic. No convincing anyone.

Even Better If

  • You've built Growth from zero at a Series A or B SaaS.

  • You've worked on AI products or in PLG motions.

  • You've worked where founders were close to the GTM motion and you loved partnering on it.

How we work

Small team, high trust, low process. Decisions are made by owners, not committees. You will ship your first week. You will talk to users your first day.

We don't do alignment meetings or stakeholder syncs. We build things, see if they work, and iterate.

Why Viktor

We're one of the fastest-growing companies in the world. The product works. The market is pulling.

This is a rare window: everyone here owns something real. Not a task. A surface of the company that customers depend on.

That doesn't last forever. Right now, it's still true.

Compensation

Top-of-the-market salary and the kind of ownership that only exists at this stage.

The best work happens when you're in the room. Munich, New York, Dublin, and Warsaw. Remote for some roles.

Apply once. Then go straight to the hiring manager.

After you apply, unlock the direct contact details of the people who actually make the call. A quick follow-up makes you 5x more likely to land an interview.

MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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