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Marketing Lead - LATAM

Role overview

Qualifications

  • Fluent written and spoken Spanish and English communication skills
  • Five or more years' experience delivering successful B2B marketing programs across multiple channels and markets
  • Proven experience managing digital campaigns, events and integrated marketing initiatives
  • Strong commercial mindset with the ability to measure marketing performance and ROI

Responsibilities

  • Shape and execute the regional marketing strategy across LATAM
  • Own regional campaigns, events and digital marketing initiatives
  • Partner with senior Sales and Marketing leaders to deliver measurable commercial outcomes
  • Drive regional strategy while leveraging the scale of a global marketing function

Key facts

  • Remote from: Latin America
  • Full time
  • Senior (5-10 years)
  • Spanish, English

Other skills

  • Communication
  • Adaptability

About the company

The Weir Group PLC logo

The Weir Group PLC

Mining Technology & Services

Weir is a global leader in mining technology. We recognise that our planet’s future depends on the transition to renewable energy, and that transition can only happen with the metals and minerals our mining customers deliver. We combine our deep customer insights, world class engineering, materials science expertise and intelligent automation to deliver innovative end-to-end mining technology solutions that help our customers move less rock, use less energy, use water wisely and create less waste β€” accelerating the path to smart, efficient and sustainable mining.

Company details

Company typeXLarge
IndustryMining Technology & Services
Company size10001

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Job description

Role: Marketing Lead – LATAM

Location: Santiago
Work Arrangement: Hybrid

About Us

We are the world’s leading mining software business bringing together the expertise of Micromine, Motion Metrics and Fast2Mine.

Our solutions help mining companies explore, design, plan and operate more effectively through industry-leading software, AI, machine vision and automation technologies. From geology and mine planning to fleet performance and operational optimisation, we help customers improve productivity, efficiency and sustainability across the mining value chain.

Backed by The Weir Group’s global reach and resources, we combine deep mining expertise with a strong innovation roadmap, delivering trusted technology solutions used by mining operations around the world.

The Opportunity

As Marketing Lead, LATAM, you'll be responsible for shaping and executing the regional marketing strategy across one of our most important growth markets. You'll own regional campaigns, events and digital marketing initiatives that directly influence pipeline growth, customer engagement and commercial outcomes. Working closely with global Marketing and regional Sales leaders, you'll shape how our brand connects with customers across Spanish-speaking markets while accelerating your career within a global technology business.

The Impact you'll have

  • Shape the growth of our business across one of our most strategic global regions.
  • Take ownership of marketing programs that directly influence revenue and pipeline.
  • Partner with senior Sales and Marketing leaders to deliver measurable commercial outcomes.
  • Drive regional strategy while leveraging the scale of a global marketing function.
  • Build meaningful connections with mining customers through impactful campaigns and events.
  • Expand your influence across international teams, products and markets.

What you need to succeed

  • Fluent written and spoken Spanish and English communication skills.
  • Five or more years' experience delivering successful B2B marketing programs across multiple channels and markets.
  • Proven experience managing digital campaigns, events and integrated marketing initiatives.
  • Strong commercial mindset with the ability to measure marketing performance and ROI.
  • Experience developing marketing plans and managing budgets linked to commercial outcomes.
  • Exceptional stakeholder management and project delivery skills across multiple teams.
  • A proactive, organised and adaptable approach with a passion for delivering results.

What you can expect from us

  • Competitive salary with annual salary review cycle and benchmarking
  • Health benefits
  • Remote working arrangement to balance work and home life
  • Opportunities for professional development and progression
  • A team first culture and the chance to work within the mining technology industry

Apply Now

Ready to influence how a global technology leader grows across LATAM? If you're passionate about building high-impact marketing programs that deliver measurable business results, we'd love to hear from you.

To learn more, visit our website at www.micromine.com or LinkedIn Page.

Micromine is dedicated to fostering a diverse and inclusive work environment, and we welcome applicants from a variety of backgrounds to apply.


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Marcus Rivera

Chief Revenue Officer

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