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Global Territory Strategy Manager

Role overview

Qualifications

  • 3+ years of experience in Territory Management, Sales Strategy, Revenue Operations, Sales Operations, Business Development, Lead Generation, or a related commercial function
  • Hands-on sales experience in business development, lead generation, sales development, account management, or sales leadership
  • Proven experience designing territories, segmenting accounts, or building prioritized target-company portfolios
  • Strong analytical, strategic-thinking, and problem-solving skills

Responsibilities

  • Design, develop, and manage global sales territories across markets, regions, and customer segments
  • Build prioritized portfolios of target companies using market potential, ICP fit, product relevance, buying signals, and sales capacity
  • Develop transparent methodologies for company evaluation, account scoring, segmentation, and prioritization
  • Monitor territory performance, market coverage, opportunity distribution, and account ownership

About the company

Creatio logo

Creatio

No-Code / Low-Code Platforms

Creatio is a global vendor of a no-code platform to automate workflows and CRM with a maximum degree of freedom. Millions of workflows are launched on our platform daily in 100 countries by thousands of clients. Genuine care for our clients and partners is a defining part of Creatio DNA. Creatio offerings include a no-code platform (Studio Creatio), CRM applications (marketing, sales, and service), industry workflows for 20 verticals and marketplace add-ons. We help our customers digitize workflows, enhance customer and employee experiences, and boost the efficiency of commercial and operational teams. Creatio is recognized as a Leader and Strong Performer in multiple Gartner and Forrester reports. Creatio products receive raving end-user reviews on peer-to-peer portals. Our customers enjoy the freedom to own their automation. Freedom is provided through unlimited customization, the ability to build apps without a line of code, and a universe of ready-to-use templates and connectors. Our platform empowers knowledge workers to build applications with no-code while increasing organizational capacity. We believe in genuine care. We build sincere relationships with our clients and partners by giving a hand first and then thinking about business, communicating transparently and openly, and listening, adjusting and bringing value. Creatio is an American company headquartered in Boston, MA. We have 700+ employees in six offices and a local presence in 25 countries. Creatio has long-lasting relationships with some of the world’s most successful organizations including AMD, Bayer, Kraft Heinz, Visteon, Société Générale Group, BNP Paribas Group and many others. Creatio partners with 700 GSIs and local integrators. Our culture is about genuine care for our clients and partners, passion, going the extra mile and staying positive.

Company details

IndustryNo-Code / Low-Code Platforms
Company size501 - 1000

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Job description

Creatio is an AI CRM and workflow platform where people and AI agents work together — with no limits on users, agents, or scale. We help midsize and large organizations run customer workflows in the AI era. Headquartered in Boston, MA, with a global team and a large ecosystem of partners, Creatio serves thousands of customers in over 100 countries and automates tens of millions of workflows daily. Genuine care for our clients and partners is at the heart of our DNA.  We’re proud to be recognized by top industry analysts as a Leader and Strong Performer in multiple Gartner and Forrester reports.In 2025, Creatio was named to Inc.’s Best Workplaces list, recognizing our commitment to employee wellbeing and a strong workplace culture.Who We’re Looking For:We are looking for a data-driven and commercially minded Global Territory Strategy Manager to design and optimize our global sales territories.The ideal candidate combines hands-on sales experience—such as business development, lead generation, sales development, or sales leadership with strong territory-management and company-analysis capabilities.You will identify and evaluate target companies, build prioritized account portfolios for global markets, validate recommendations with Sales leadership, and equip Account Executives with actionable insights. You will also lead a Data Enrichment team of 3 specialists and ensure that our territory decisions are supported by accurate, scalable data processes.The role is based in Poland, remote.Responsibilities:Design, develop, and manage global sales territories across markets, regions, and customer segments.Build prioritized portfolios of target companies using market potential, ICP fit, product relevance, buying signals, and sales capacity.Develop transparent methodologies for company evaluation, account scoring, segmentation, and prioritization.Partner with the VP of Sales and regional Sales leaders to review, validate, and refine territory portfolios.Provide Account Executives and Sales Development teams with actionable account portfolios, supporting evidence, and clear targeting recommendations.Monitor territory performance, market coverage, opportunity distribution, and account ownership.Regularly recalibrate territories based on market changes, business priorities, sales capacity, and performance data.Translate complex datasets into clear commercial recommendations for leadership.Own the data processes supporting territory planning, customer segmentation, and lead qualification.Ensure high standards of data accuracy, consistency, and completeness throughout the account lifecycle.Manage and mentor a Data Enrichment team of 3 specialists, overseeing daily operations and professional development.Act as an internal expert on Data Enrichment tools such as Cognism, ZoomInfo, Lusha, and HG Insights.Use Sales Engagement platforms such as Outreach, Salesloft, and Apollo to support scalable prospecting and outreach.Improve collaboration and handoffs between Data Enrichment, Marketing, Sales Development, and Account Executive teams.Build scalable, repeatable processes that support Creatio’s global growth.Requirements:3+ years of experience in Territory Management, Sales Strategy, Revenue Operations, Sales Operations, Business Development, Lead Generation, or a related commercial function.Hands-on sales experience in business development, lead generation, sales development, account management, or sales leadership.Proven experience designing territories, segmenting accounts, or building prioritized target-company portfolios.Strong understanding of the B2B sales cycle, pipeline development, and Account Executive workflows.Ability to evaluate companies and markets using structured, data-driven methodologies.Strong commercial understanding of how B2B technology creates value for customers.Experience presenting recommendations to senior Sales stakeholders and influencing commercial decisions.Hands-on experience with Data Enrichment and Sales Engagement tools.Experience managing a small team of 3–5 people in a fast-paced environment.Proficiency in Excel and/or BI tools.Strong analytical, strategic-thinking, and problem-solving skills.Passion for building scalable, data-driven processes.Fluent written and spoken English.What you should expect from us:Growth & Development: Clear career paths, mentorship opportunities, and access to continuous learning to help you reach your full potential.Flexibility & Well-Being: We provide flexible work arrangements and initiatives that empower you to manage your schedule effectively, stay productive, and thrive both personally and professionally.Recognition & Impact: A culture that celebrates achievements, values your ideas, and empowers you to make real contributions from day one.Innovative Culture: Be part of a company that embraces new ideas, modern technologies, and bold thinking to stay ahead of the curve.Benefits & Rewards Package: We provide competitive compensation and benefits designed to support you and your family. Our rewards approach goes beyond salary, recognizing your contributions and commitment. The exact package may vary depending on your country of residence and employment type.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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