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Social Media Executive - Phillipines

Role overview

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or a related field
  • 3–4 years of experience in brand marketing, partnerships, influencer marketing, PR, or event marketing
  • Excellent communication, negotiation, and stakeholder management skills
  • Proven experience in influencer marketing, PR, partnership development, and event execution

Responsibilities

  • Develop and execute localized brand campaigns aligned with Travelwings' marketing strategy
  • Plan and execute mall activations, exhibitions, and offline events
  • Manage influencer identification, outreach, negotiations, onboarding, campaign execution, and performance reporting
  • Lead PR initiatives and coordinate with media partners

Key facts

Other skills

  • Communication
  • Negotiation

About the company

Travelwings.com logo

Travelwings.com

Travelwings is a Dubai-based privately owned leading tourism brand with over 25 years of experience in the travel and hospitality domain. The company is driven by the vision to take customers through a journey without boundaries or limitations & to be the world's most recognized and trusted e-com tourism companies on the globe.

Company details

Company size51 - 200

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Job description

This is a remote position.

Location: Philippines
Target Market: Filipino Community in the UAE

Role Overview

Travelwings is looking for a relationship-driven Social Media Executive to lead localized brand marketing, partnerships, influencer programs, PR initiatives, mall activations, and community engagement while coordinating closely with the regional marketing team.

Key Responsibilities

  • Develop and execute localized brand campaigns aligned with Travelwings' marketing strategy.
  • Plan and execute mall activations, exhibitions, and offline events.
  • Manage influencer identification, outreach, negotiations, onboarding, campaign execution, and performance reporting.
  • Lead PR initiatives and coordinate with media partners.
  • Build strategic partnerships with airlines, banks, malls, hotels, corporate organizations, and community groups.
  • Coordinate localized social media content and campaigns with the central marketing team.
  • Track campaign KPIs and prepare monthly performance reports.
  • Build and maintain relationships with Filipino community groups, associations, schools, churches, and OFW networks in the UAE.
  • Represent Travelwings at Filipino cultural events, exhibitions, and community programs.
  • Develop partnerships with Filipino influencers, content creators, and media outlets.


Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 3–4 years of experience in brand marketing, partnerships, influencer marketing, PR, or event marketing.
  • Excellent communication, negotiation, and stakeholder management skills.
  • Proven experience in influencer marketing, PR, partnership development, and event execution.
  • Familiarity with AI tools such as ChatGPT, Gemini, or similar AI applications is an added advantage


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    MR

    Marcus Rivera

    Chief Revenue Officer

    m.rivera@company.com
    linkedin.com/in/marcusrivera
    Unlocked after you apply
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